Professional Overview
Jody Folino serves as Chief Marketing Officer, leveraging expertise in sales, marketing, and merchandising within the home fashions industry. Key areas of expertise include strategic marketing, team leadership, and ecommerce development.
Experience Summary
Current Role
As Chief Marketing Officer at Blue Ridge Home Fashions since 2022, Jody oversees marketing initiatives, driving brand growth and ecommerce expansion. Notable achievements include developing and executing marketing strategies to enhance brand visibility and customer engagement.
Career Progression
Jody’s career spans over three decades, with notable roles including President of Sales and Merchandising Retail and Ecommerce at Allied Home, Senior Vice President of Sales and Marketing at BCP Home INC./Arrow Home Fashions, Vice President of Sales at Revman International, and Senior Buyer Designer and Home Fashions at Bloomingdale’s. Each role has contributed to a deep understanding of the home fashions industry and expertise in sales, marketing, and merchandising.
Areas of Expertise
- Strategic Marketing
- Ecommerce Development
- Team Leadership
- Sales and Merchandising
- Brand Growth and Development
Professional Impact
Jody has made significant contributions to the home fashions industry through innovative marketing strategies, ecommerce expansions, and team leadership. Specific achievements and contributions include driving business growth, enhancing brand visibility, and fostering customer engagement.
Conclusion
Jody Folino’s professional trajectory demonstrates a commitment to the home fashions industry, with a focus on strategic marketing, ecommerce, and team leadership. As Chief Marketing Officer at Blue Ridge Home Fashions, Jody continues to drive brand growth and industry innovation, offering a unique value proposition through expertise and experience.
