Professional Role and Company Overview
Joe Rzepiejewski serves as the Chief Technology Officer (CTO) at Daasity, a company headquartered in Dana Point, California. Daasity, founded in 2017, positions itself as the first and only eCommerce analytics platform exclusively designed for consumer product brands, delivering tailored business insights that empower data-driven decision-making within the consumer goods sector. The company addresses a market need by providing scalable, adaptive analytics solutions built to accommodate both current and future business challenges faced by consumer product brands.
Daasity’s executive leadership team includes Dan LeBlanc (CEO & Co-Founder) and Sean Corson (CFO & Co-Founder), with Joe Rzepiejewski leading the technology and product development efforts. The company’s core value proposition centers on enabling brands to prioritize and focus on critical performance metrics, as evidenced by recent testimonials from clients emphasizing Daasity’s role in refining data priorities (LinkedIn post dated February 13, 2024).
Technical Expertise and Patents
Joe Rzepiejewski holds expertise in software architecture, agile development methodologies, cloud infrastructure, and platform scalability, reflecting a deep technical knowledge base relevant to SaaS and analytics platforms. His professional background includes prior leadership roles in platform development and technical management at firms like Pear Sports and Invensys.
Notably, Joe is an inventor on multiple issued United States patents related to physical activity coaching and wellness systems, illustrating his capability to innovate in sensor-driven, real-time adaptive systems:
- US Patent 11,270,598 (Issued March 8, 2022): A computer-implemented coaching platform delivering dynamically changing workout content based on contextual user and environmental data.
- US Patent 9,886,871 (Issued February 6, 2018): A fitness and wellness system providing tailored audio guidance during exercise, utilizing real-time biometric sensor data (heart rate, cadence, breathing rate, galvanic skin response, temperature) to modify coaching content dynamically.
- US Patent 5,363,483 (Issued November 8, 1994): Related to updating objects displayed within computer systems, contributing to user interface or data visualization technologies.
These patents indicate Joe’s proclivity for integrating sensor data, real-time context, and automated content adjustment — capabilities that align with Daasity’s product emphasis on actionable data insights.
Professional Network and Industry Engagement
Joe maintains an active professional presence on LinkedIn, where he has 556 followers and approximately 495 connections, many likely within the technology and eCommerce analytics space. His engagement includes industry commentary and sharing content related to data analytics, product development, and performance marketing.
He has demonstrated thought leadership by releasing guides and comparative analyses about building modern data stacks for consumer packaged goods (CPG) brands, emphasizing Daasity’s competitive positioning relative to alternative solutions (post dated September 7, 2022). He also shares client success narratives, such as partnerships with notable CPG brands like Blueland, underscoring Daasity’s value in real-world applications.
Geographic and Language Information
Joe is based in Dana Point, California, United States, and communicates primarily in English.
Volunteer and Extracurricular Activities
Outside of his corporate role, Joe has committed to community involvement including a five-year tenure as an Assistant Scout Master with the Boy Scouts of America (Troop 772), where he led youth activities and project counseling. He also volunteers with Coastal German Shepherd Rescue, engaging in animal welfare through adoption event support and fostering, demonstrating a capacity for leadership beyond his professional domain.
In summary, Joe Rzepiejewski operates as a technically adept CTO leading Daasity’s innovation in eCommerce analytics for consumer product brands. His patent portfolio reveals a strong background in dynamic, context-aware systems, which is directly applicable to Daasity’s platform that emphasizes actionable, data-driven business insights. Joe’s active industry contributions and network provide access to current thought leadership in the analytics landscape, positioning him as a key technology decision-maker within Daasity’s executive team.
