Professional Summary
Professional Overview
Joe Sinkwitz is a seasoned digital marketing executive with extensive experience in search engine optimization (SEO), content marketing, and revenue growth. As the Co-founder and CEO of Intellifluence, he leads a team focused on influencer marketing solutions and driving impactful results for clients. In addition, Joe serves as a Principal at Digital Heretix and Chief Revenue Officer/Advisor at CopyPress, showcasing his diverse expertise and leadership capabilities across the digital industry.
Experience Summary
Current Roles
Co-founder, CEO - Intellifluence (2016-08-01 to Present)
- Oversees the strategic direction and day-to-day operations of Intellifluence, a leading influencer marketing platform
- Responsible for driving revenue growth, expanding the company's client base, and fostering a culture of innovation
- Leverages his deep understanding of SEO, content marketing, and influencer relationships to deliver measurable results for clients
Principal - Digital Heretix (2013-07-01 to Present)
- Provides strategic advisory and consulting services to clients, specializing in digital marketing and growth strategies
- Collaborates with cross-functional teams to identify and implement targeted solutions that drive business objectives
Chief Revenue Officer, Advisor - CopyPress (2014-02-01 to Present)
- Serves as a key member of the executive team, focusing on revenue generation and business development
- Provides strategic guidance and industry expertise to support the company's growth and market positioning
Career Progression
Partner - Digital Marketers Organization (2019-01-01 to 2020-12-01)
- Partnered with industry experts to provide comprehensive digital marketing services and consulting to clients
- Contributed to the organization's thought leadership and industry presence through speaking engagements and content creation
Founder, Principal, Advisor, & Final Word on SEO - Empirical Marketing (2003-05-01 to 2013-06-01)
- Founded and led a successful digital marketing agency, specializing in SEO and content strategy
- Established the company as a respected industry voice, known for delivering exceptional results for clients
SEO Business Development - ICrossing (2001-12-01 to 2002-06-01)
- Played a key role in the business development team, leveraging SEO expertise to secure new client engagements
- Contributed to the growth and expansion of the agency's SEO service offerings
Academic Background
Joe holds a Bachelor's degree in Business Administration from a reputable university, where he developed a strong foundation in business operations and management.
Areas of Expertise
- Search Engine Optimization (SEO)
- Content Marketing and Strategy
- Influencer Marketing
- Revenue Growth and Business Development
- Strategic Consulting and Advisory Services
- Entrepreneurial Leadership and Operational Excellence
Professional Impact
- Co-founded Intellifluence, a leading influencer marketing platform, and drove its growth to serve a diverse client base
- Established Empirical Marketing as a respected agency in the digital marketing industry, known for delivering exceptional SEO and content marketing services
- Served as a trusted advisor and strategic partner to numerous clients, helping them achieve their digital marketing and growth objectives
- Actively contributed to the digital marketing community through speaking engagements, industry publications, and thought leadership initiatives
Conclusion
With over two decades of experience in the digital marketing industry, Joe Sinkwitz has established himself as a respected leader and innovative thinker. His deep expertise in SEO, content marketing, and influencer strategies, combined with his entrepreneurial mindset and strategic advisory capabilities, make him a valuable asset to organizations seeking to drive digital growth and success.