John Dollarhide

Senior Marketing & CRM Analyst

Professional Overview

John Dollarhide is a seasoned marketing and CRM (Customer Relationship Management) professional with over 15 years of experience in the technology and retail industries. As a Senior Marketing & CRM Analyst at The Home Depot, he leverages his expertise in data analysis, customer insights, and marketing strategy to drive impactful campaigns and enhance the company's customer engagement initiatives.

Experience Summary

Current Role

Senior Marketing & CRM Analyst, The Home Depot (2021-Present)

• Responsible for managing and analyzing customer data to identify trends, segment audiences, and develop targeted marketing campaigns

• Collaborates cross-functionally with the marketing, digital, and customer experience teams to design and implement personalized, omnichannel marketing strategies

• Implements and optimizes CRM systems and processes to improve customer retention, loyalty, and lifetime value

• Tracks and reports on key performance metrics, providing data-driven insights to guide decision-making and optimize marketing initiatives

Career Progression

Marketing CRM Analyst, The Home Depot (2017-2021)

• Played a key role in the implementation and optimization of the company's CRM platform, resulting in a 20% increase in customer engagement

• Developed and executed targeted email marketing campaigns that drove a 15% increase in online sales

Field Services Engineer, Konica Minolta Business Solutions U.S.A., Inc. (2013-2014)

• Provided technical support and maintenance for copiers and multifunction devices, ensuring high levels of customer satisfaction

Senior CVD Manufacturing Technician, Intel Corporation (2011-2013)

• Operated and maintained critical chemical vapor deposition (CVD) equipment, contributing to the production of semiconductor devices

CVD Engineering Technician, Samsung Electronics (2006-2009)

• Supported the development and optimization of CVD processes for semiconductor manufacturing

Avionics Technician, US Navy (2002-2006)

• Maintained and repaired aircraft electronic systems, demonstrating strong technical skills and attention to detail

Academic Background

• Bachelor of Science in Electrical Engineering, University of Georgia

Areas of Expertise

• Customer Relationship Management (CRM)

• Marketing analytics and data-driven decision-making

• Omnichannel marketing strategy and campaign execution

• Technical expertise in semiconductor manufacturing processes

• Strong problem-solving and project management skills

Professional Impact

• Recognized for implementing a CRM-driven email marketing campaign that resulted in a 25% increase in customer retention

• Led a cross-functional initiative to integrate the company's CRM platform with the e-commerce website, improving customer experience and driving a 12% increase in online sales

• Awarded for his contributions to improving manufacturing processes and increasing production yield during his tenure at Intel Corporation and Samsung Electronics

Conclusion

With his comprehensive background in marketing, CRM, and technical operations, John Dollarhide is a valuable asset to The Home Depot, where he continues to drive innovative customer engagement strategies and deliver measurable business impact. His adaptability, analytical mindset, and cross-functional collaboration skills make him a trusted partner in driving the company's marketing and customer experience initiatives.