Professional Summary
Professional Overview
Jon Kosoff is a seasoned digital leader with extensive expertise in eCommerce, performance marketing, and digital transformation. As the Chief Digital Officer (CDO) at Boot Barn, he is responsible for driving the company's digital strategy, implementing innovative technologies, and optimizing online customer experiences.
Experience Summary
Current Role
As the Chief Digital Officer (CDO) at Boot Barn, Jon is leading the company's digital transformation efforts, leveraging his deep understanding of the retail industry. He oversees the development and execution of the organization's digital roadmap, focusing on enhancing the online shopping experience, driving eCommerce growth, and improving operational efficiency through data-driven decision-making.
In addition to his role at Boot Barn, Jon serves on the Board of Directors at Tilly's Life Center, where he provides strategic guidance on digital initiatives. He also actively contributes to the Cordial Client Advisory Board, sharing his insights and industry expertise to help shape the future of the company's digital solutions.
Career Progression
Prior to his current roles, Jon held the position of Chief Digital Officer (CDO) at Tillys, where he spearheaded the company's digital transformation and successfully implemented omnichannel strategies to drive growth and customer engagement. Additionally, he served as the Vice President of eCommerce and Performance Marketing at Taco Bell, where he played a pivotal role in enhancing the brand's online presence and optimizing digital marketing campaigns.
Academic Background
Jon holds a Bachelor's degree in Business Administration from the University of Southern California, where he specialized in Marketing and Information Systems.
Areas of Expertise
- Digital strategy and transformation
- eCommerce and omnichannel retail
- Performance marketing and data analytics
- Innovative technology implementation
- Retail industry leadership and operations
Professional Impact
Throughout his career, Jon has demonstrated a proven track record of driving digital innovation and delivering measurable business results. His strategic vision, data-driven approach, and strong leadership have enabled him to create lasting impact within the organizations he has served.
Conclusion
With his extensive experience as a Chief Digital Officer and his deep understanding of the retail industry, Jon Kosoff is a highly sought-after digital leader. He continues to drive digital transformation and create value for his organizations, positioning them for long-term success in the evolving digital landscape.
