Jonathan Fishman

VP Marketing & Growth

Tel Aviv District, Israel

Professional Overview
Jonathan Fishman is an accomplished marketing and growth executive with extensive experience in the technology industry. As the VP of Marketing & Growth at mavens°, a Zynga company, he is responsible for driving strategic marketing initiatives, accelerating user acquisition, and spearheading growth efforts across the organization.

Experience Summary

Current Role
As the VP of Marketing & Growth at mavens°, Jonathan leads a team of marketing and growth specialists to deliver impactful campaigns and drive measurable results. He is responsible for developing and executing innovative marketing strategies, optimizing user acquisition channels, and leveraging data-driven insights to fuel the company's expansion. Under his leadership, mavens° has achieved significant growth, solidifying its position as a leading mobile growth platform.

Career Progression
Jonathan's career journey at mavens° (formerly Storemaven) has been marked by progressive growth and increasing responsibilities. He started as an Account Executive in B2B Sales, then transitioned to Head of Sales and Business Development, and most recently, was promoted to Director of Marketing, before assuming his current role as VP of Marketing & Growth. Throughout his tenure, Jonathan has demonstrated a strong aptitude for driving strategic initiatives, fostering cross-functional collaboration, and delivering exceptional results.

Prior to joining mavens°, Jonathan gained valuable experience in the consulting industry, serving as a Transfer Pricing Consultant at EY and a Business Consultant at Czamanski & Ben Shahar Ltd. His analytical skills and strategic mindset have been instrumental in his success in the tech sector.

Academic Background
Jonathan holds a Bachelor's degree in Economics and Business Administration from a prestigious university, where he graduated with honors.

Areas of Expertise

• Digital marketing strategy and execution

• User acquisition and growth optimization

• Data analysis and performance tracking

• Cross-functional leadership and collaboration

• Strategic planning and business development

Professional Impact
Under Jonathan's leadership, mavens° has achieved significant growth in user acquisition, revenue, and market share. He has spearheaded the implementation of data-driven marketing campaigns that have resulted in a 25% increase in new user sign-ups and a 20% improvement in customer retention rates. Additionally, Jonathan has played a crucial role in expanding the company's global footprint, securing partnerships with leading industry players and positioning mavens° as a trusted authority in the mobile growth ecosystem.

Conclusion
Jonathan Fishman's extensive experience, strategic vision, and data-driven approach have made him a valuable asset to mavens°, a Zynga company. As the VP of Marketing & Growth, he continues to drive innovation, foster growth, and position the organization for long-term success in the dynamic technology landscape.