Jordan Shiparski
Creative Director, Partnerships and Marketing Media
Professional Overview
Jordan Shiparski is an accomplished creative director, filmmaker, and storyteller with extensive experience in the sports media industry. As the Creative Director of Partnerships and Marketing Media at the Premier Lacrosse League, he leverages his expertise in branded content, video production, and strategic partnerships to drive impactful marketing campaigns and enhance the league's brand presence.
Experience Summary
Current Role
As the Creative Director of Partnerships and Marketing Media at the Premier Lacrosse League, Jordan is responsible for overseeing the development and execution of innovative marketing strategies, building strategic partnerships, and creating engaging multimedia content to support the league's growth and fan engagement initiatives. He collaborates closely with the marketing and content teams to deliver high-quality, visually compelling assets that effectively promote the league's brand, events, and partnerships.
Career Progression
Prior to his current role, Jordan served as the Senior Producer of Branded Content at the Premier Lacrosse League, where he led the development and production of premium branded content for the league's partners. He also held the position of Producer/Editor, responsible for creating compelling video and multimedia content to enhance the league's digital presence and fan experience.
Earlier in his career, Jordan worked as a Producer/Editor for The Lacrosse Network at Whistle, where he produced and edited video content for the leading digital lacrosse media platform. He also gained valuable experience through internships at Futuristic Films and Buck Ross Productions, where he honed his skills in filmmaking and storytelling.
Academic Background
Jordan holds a Bachelor's degree in Film and Television Production from a leading university, where he demonstrated his passion for visual storytelling and creative expression.
Areas of Expertise
- Branded content development and production
- Strategic partnerships and sponsorship activation
- Creative direction and visual brand development
- Video production, editing, and post-processing
- Storytelling and content strategy
- Project management and team leadership
Professional Impact
Under Jordan's creative direction, the Premier Lacrosse League has seen a significant increase in brand visibility, fan engagement, and partner satisfaction. He has spearheaded the development of award-winning branded content campaigns that have elevated the league's profile and strengthened its relationships with key sponsors and media partners.
Conclusion
With his exceptional creative vision, strategic mindset, and deep understanding of the sports media landscape, Jordan Shiparski is poised to continue driving impactful marketing initiatives and innovative content solutions that elevate the Premier Lacrosse League's brand and engage its growing audience.