Professional Summary

Overview

Jorge Aguilar Garcia is an accomplished marketing and sales executive with extensive experience in the technology and education sectors. As the Co-founder, Chief Marketing Officer (CMO), and Chief Revenue Officer (CRO) at Shapelets, he leverages his deep expertise in digital transformation, omnichannel strategies, and customer experience to drive growth and innovation. Concurrently, he serves as the CEO of Marshals and holds multiple academic positions, including Programs Director and Professor at ESIC Business & Marketing School and eMBA Professor.

Current Roles

Co-founder, CMO & CRO at Shapelets (2020-Present)

• Responsible for leading the company's marketing and revenue strategies, driving customer acquisition, and overseeing the implementation of digital transformation initiatives

• Spearheaded the development and launch of Shapelets' innovative products and solutions, resulting in a significant increase in market share and brand recognition

• Instrumental in building a high-performing, cross-functional team that has consistently delivered exceptional results and exceeded key performance indicators

CEO at Marshals (2020-Present)

• Provides strategic direction and operational oversight for the company, ensuring alignment with the organization's long-term vision and growth objectives

• Leads the development and execution of transformative business strategies, focusing on customer-centric solutions and digital innovation

• Fosters a collaborative, results-oriented culture that empowers employees to contribute to the company's success

Programs Director and Professor at ESIC Business & Marketing School (2010-Present)

• Designs and delivers comprehensive academic programs in the areas of customer experience, omnichannel strategies, and digital transformation

• Mentors and guides students, helping them develop the skills and knowledge necessary to thrive in the rapidly evolving business landscape

• Actively contributes to the school's research initiatives and serves as a thought leader in the field of marketing and sales

Career Progression

Jorge Aguilar Garcia has a diverse professional background, having held various leadership roles in the technology and entertainment industries. Prior to his current positions, he served as the CMO at Sum | The Sales Intelligence Company, where he spearheaded the company's marketing and growth strategies, resulting in a significant increase in revenue and customer acquisition.

Earlier in his career, Jorge held several senior positions at Telefónica, including Head of Digital Sales Services and Content Team, Head of Digital Entertainment Services, and Head of Music Services Team, where he played a pivotal role in driving the company's digital transformation and innovation efforts.

Academic Background

Jorge Aguilar Garcia holds an eMBA from ESIC Business & Marketing School, where he has also been a professor since 2015. His specialized expertise and academic contributions have made him a highly sought-after thought leader in the fields of customer experience, omnichannel strategies, and digital transformation.

Areas of Expertise

• Digital transformation and innovation

• Omnichannel marketing and sales strategies

• Customer experience design and optimization

• Data-driven decision making and analytics

• Cross-functional team leadership and collaboration

Professional Impact

• Spearheaded the development and implementation of award-winning digital transformation initiatives, resulting in significant improvements in customer engagement and operational efficiency

• Delivered impactful guest lectures and workshops at leading business schools and industry events, sharing insights and best practices with aspiring professionals and executives

• Authored numerous articles and research papers that have been published in prestigious academic and industry publications, contributing to the advancement of the marketing and sales disciplines

Conclusion

With his exceptional track record of driving growth, innovation, and transformation, Jorge Aguilar Garcia is a versatile and highly sought-after leader in the technology and education sectors. His deep expertise in digital marketing, customer experience, and omnichannel strategies, combined with his strong academic background and industry thought leadership, make him a valuable asset to any organization seeking to navigate the constantly evolving business landscape.