Profile Overview
Name: Josh Braun
Title/Position: Founder, Braun Training
Location: Boca Raton, FL, US
Education: Florida State University
Josh Braun is the founder of Braun Training, a company renowned for its sales training programs aimed at helping inside sales teams improve their effectiveness without resorting to aggressive selling techniques. His philosophy encapsulates selling with integrity, reflected in his tagline: "Sell without selling your soul."
Professional Experience and Expertise
Josh Braun has had a rich career trajectory that smoothly integrates his passion for teaching and salesmanship. Initially a teacher, he transitioned into the entrepreneurial world by founding an educational software sales career for startups. This diverse experience formed the foundation for Braun Training, where he leverages his expertise to provide sales training that emphasizes empathy and connecting with clients in a genuine manner. Braun also incorporates innovative communication techniques from FBI negotiation methods into his training programs.
He offers training through various channels, including podcasts such as "The Inside Selling Podcast," which is dedicated to exploring sales strategies that do not compromise one's values. His programs are praised for significantly boosting sales, with claims of a 20% increase in sales within 30 days if proper principles are applied.
Publications and Media Appearances
Josh Braun is a recognized figure in the sales training domain, with numerous contributions on platforms such as LinkedIn and YouTube. He shares insights on effective sales strategies and the importance of customer engagement. His publications include the downloadable PDF "12 Timeless Principles of Selling," designed to help salespeople start meaningful conversations with prospects. He regularly posts videos aimed at helping sales professionals, highlighting strategies to handle objections and improve client interactions.
Braun's work is distinguished by his rejection of traditional, high-pressure sales techniques, advocating instead for an approachable and humanistic sales process.
Notable Achievements and Contributions
Josh Braun’s impact on the sales training landscape is well-regarded, with testimonials from clients highlighting transformative experiences. He has developed notable courses such as the "B2B Badass Growth Guide," which is tailored to enhance sales outcomes through non-pushy methods. His client stories, shared under "Stories of Awesome," document the significant improvements his training has brought about for various companies.
Professional Philosophy and Approach
Braun's approach centers on being "the mint scoop in a sea of vanilla sales messages," a metaphor for standing out by being genuine and memorable. His methods encourage salespeople to detach from the outcome, focus on building trust, and most importantly, help potential clients. This philosophy is a response to the prevalent obsession with competitive sales cultures, offering an alternative path to sales success through authenticity and integrity.
In summary, Josh Braun’s comprehensive sales methodologies and commitment to redefining the sales landscape have garnered acclaim and positioned him as a leading influencer in the field. Through Braun Training, he continues to empower sales professionals with the tools to connect meaningfully and enhance their sales performance.
