Professional Summary
Professional Overview
Josh Gabbe is a seasoned eCommerce and Digital Marketing executive with over 15 years of experience in the retail and outdoor industries. He currently serves as the Sr. Director of eCommerce and Digital Marketing at Outerknown, where he is responsible for driving the company's online sales, customer acquisition, and digital marketing strategies.
Experience Summary
Current Role
As the Sr. Director of eCommerce and Digital Marketing at Outerknown, Josh is responsible for overseeing the company's entire digital ecosystem, including the ecommerce platform, digital marketing campaigns, and customer experience optimization. He has successfully led cross-functional teams to implement innovative, data-driven strategies that have resulted in significant revenue growth and improved customer engagement.
Career Progression
Prior to his current role, Josh held various leadership positions in the ecommerce and digital marketing space, including Senior Director Global Digital Experience at Vans, Sr. Director Global Digital Commerce at Burton Snowboards, and Director of Direct-to-Consumer (DTC) Americas at Burton Snowboards. In these roles, he demonstrated his ability to drive strategic initiatives, optimize digital operations, and deliver measurable business impact.
Josh has also held ecommerce and retail management roles at Nixon, Rip Curl, and Abercrombie & Fitch, where he gained valuable experience in international expansion, project management, and omnichannel integration.
Academic Background
Josh holds a Bachelor's degree in Business Administration from Hawaii Pacific University and a Master's degree in Business Administration from the University of Bonn.
Areas of Expertise
- Ecommerce strategy and optimization
- Digital marketing and customer acquisition
- Omnichannel retail and direct-to-consumer operations
- Data analysis and performance tracking
- Cross-functional team leadership and collaboration
Professional Impact
During his career, Josh has spearheaded numerous successful initiatives, including the revamp of Burton Snowboards' global ecommerce platform, the implementation of data-driven marketing campaigns at Vans, and the optimization of Nixon's international online presence. His strategic thinking, analytical skills, and ability to drive operational excellence have consistently delivered tangible results for the organizations he has served.
Conclusion
With his extensive experience in the retail and outdoor industries, Josh Gabbe is a proven leader in the ecommerce and digital marketing space. He is committed to delivering innovative, data-driven solutions that drive sustainable growth and enhance the customer experience. In his current role at Outerknown, Josh is poised to continue his successful track record and make a significant impact on the company's digital transformation.
