Professional Summary
Professional Overview
Joshua Garrison is an accomplished marketing executive with over a decade of experience driving growth and innovation across the technology industry. As the Vice President of Marketing at Apollo.io, he leads a talented team in developing and executing strategic marketing initiatives that have propelled the company's market presence and revenue growth.
Experience Summary
Current Role
As the Vice President of Marketing at Apollo.io, Joshua is responsible for overseeing all aspects of the company's marketing operations, including content creation, demand generation, and brand management. Under his leadership, the marketing team has developed a robust content strategy that has significantly increased web traffic, lead generation, and customer engagement. Joshua's strategic vision and data-driven approach have been instrumental in positioning Apollo.io as a leading provider of sales intelligence solutions.
Career Progression
Prior to his current role, Joshua held various marketing and sales leadership positions at prominent technology companies. As the Head of Content Marketing & Customer Education at Apollo.io, he spearheaded the development of a comprehensive content strategy that aligned with the company's product roadmap and customer needs. During his time as the Head of Revenue at Teamflow, he successfully implemented a data-driven approach to sales and marketing, resulting in a significant increase in revenue and customer acquisition.
Joshua's earlier career experience includes roles at Autodesk, where he served as a Senior Growth Marketing Manager and a Growth Marketing Manager, as well as positions at BuildingConnected, an Autodesk product, and inDinero, where he honed his expertise in marketing automation, lead generation, and account management.
Academic Background
Joshua holds a Bachelor of Science degree in Business Administration from the University of California, Berkeley, where he graduated cum laude.
Areas of Expertise
- Strategic marketing and branding
- Content creation and content marketing
- Demand generation and lead nurturing
- Marketing automation and analytics
- Sales enablement and revenue operations
- Cross-functional collaboration and team leadership
Professional Impact
Under Joshua's leadership, the marketing team at Apollo.io has consistently exceeded revenue targets and expanded the company's customer base. His data-driven approach and ability to align marketing initiatives with the overall business strategy have been instrumental in driving the company's growth and positioning it as a market leader in the sales intelligence space.
Conclusion
With his extensive experience in the technology industry, Joshua Garrison is a seasoned marketing executive with a proven track record of driving growth and innovation. As the Vice President of Marketing at Apollo.io, he continues to leverage his strategic expertise and collaborative leadership style to propel the company's success and cement its position as a leading provider of sales intelligence solutions.