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Joshua Rondel

Chief Operating Officer

Joshua Rondel - Chief Operating Officer, BackstreetCompany



Professional Overview


Joshua Rondel currently holds the position of Chief Operating Officer (COO) at BackstreetCompany, a startup specializing in sports kit supply and clothing. He has been an integral part of the company since July 19, 2023. Joshua's professional background highlights his dynamic role as an entrepreneur, investor, and coach. He has a pronounced enthusiasm for sports, which aligns well with the company's focus.

Professional Background and Achievements


  • Current Role: Chief Operating Officer at BackstreetCompany.


  • Appointment Date: July 19, 2023

  • Company Location: Sussex Innovation Centre, Science Park Square, Falmer, Brighton, England

  • Residence: United Kingdom

  • Date of Birth: August 1997

  • Nationality: British


Company Overview


BackstreetCompany was established with an aim to cater to both individual and team-based sports apparel needs. The company began in 2019 with a modest setup, and over the years has evolved to support larger-scale operations.

Recent Company Milestones and Strategic Goals


  • Partnerships: Joshua Rondel has been pivotal in forming partnerships to enhance BackstreetCompany’s market presence. Notably, his collaborative efforts with Olly Watts have contributed significantly to the company's growth.

  • Vision and Strategy: Joshua’s interaction posts on LinkedIn indicate a strong commitment to expanding the company's footprint, particularly in the university sports segment. His collaboration with Olly Watts reflects a unified vision for scaling operations and increasing kit sales.


Notable Social Media Activity


  • LinkedIn Posts:

  • August 1, 2023: Expressed enthusiasm about partnering to scale university sports through BackstreetCompany.


  • Collaborative Vision with Olly Watts: Consistently mentions working alongside Olly Watts to achieve shared goals for BackstreetCompany.

  • Snippet: "One of the most important things about my next venture was doing it with someone. Olly and I have got the same vision for Backstreet…"

  • Recognition by Peers: Recognized by Boglarka Kiss for his contributions during a panel discussion and lauded by Olly Watts for their shared business successes.


Personal Interests and Approach


Joshua has a distinct passion for sports and enjoys playing various games. His enthusiasm translates into his professional pursuits, where he strives to marry his love for sport with business. As someone who actively plays semi-professional football and coaches in his free time, Joshua's hands-on approach within the sports industry helps steer BackstreetCompany towards achieving its mission.

Professional Attributes


  • Entrepreneurial Mindset: Demonstrates a strong entrepreneurial spirit, continually investing time and resources back into the industry he fervently supports.

  • Investor and Coach: Joshua's roles as an investor and coach underscore his commitment to fostering growth, not just within BackstreetCompany, but across the broader sports domain.

  • Public Speaking: Engages in public speaking and coaching, infusing his business endeavors with a personal touch of influence and mentorship.


Address and Correspondence


  • Correspondence Address: Flat 31 Chain Pier House, 46-48 Marine Parade, Brighton, England, BN2 1PE


This comprehensive profile underscores Joshua Rondel's vital role at BackstreetCompany, his strategic vision for growth, and his personal drive rooted deeply in sports. Joshua’s collaborative efforts and entrepreneurial ventures makeup essential elements in the company’s progression and operational success.