Judy Patoka

Location: Chicago, Illinois, United States

Professional Overview

Judy Patoka is a seasoned marketing professional with extensive experience in developing and executing innovative digital marketing strategies to drive business growth. As a Digital Marketing Manager, she leverages her expertise in search engine optimization (SEO), social media marketing, content creation, and campaign analytics to help organizations effectively reach and engage their target audiences.

Experience Summary

Current Role

Judy currently serves as the Digital Marketing Manager at ABC Corporation, a leading e-commerce provider in the retail industry. In this role, she is responsible for developing and implementing comprehensive digital marketing campaigns that align with the company's overall marketing objectives. Her key accomplishments include:

• Spearheading the optimization of the company's website, which resulted in a 25% increase in organic traffic and a 15% improvement in conversion rates.

• Designing and executing targeted social media campaigns that generated a 30% increase in brand engagement and a 20% rise in customer acquisition.

• Leveraging data-driven insights to refine the company's content strategy, leading to a 40% boost in content engagement and a 35% increase in lead generation.

Career Progression

Prior to her current role, Judy held the position of Digital Marketing Specialist at XYZ Solutions, where she honed her skills in digital marketing and campaign management. During her tenure, she:

• Developed and executed SEO-driven content strategies that helped the company improve its organic search rankings by 35% and generate a 20% increase in qualified leads.

• Implemented a comprehensive social media marketing plan that resulted in a 45% growth in the company's online following and a 25% rise in website traffic from social channels.

• Collaborated with cross-functional teams to optimize the company's email marketing campaigns, leading to a 28% improvement in open rates and a 22% increase in click-through rates.

Academic Background

Judy holds a Bachelor of Science in Marketing from the University of Illinois at Chicago, where she graduated cum laude. She further enhanced her digital marketing expertise by completing a Digital Marketing Certification program from the American Marketing Association.

Areas of Expertise

• Search Engine Optimization (SEO)

• Social Media Marketing

• Content Creation and Strategy

• Campaign Management and Optimization

• Digital Analytics and Reporting

• Cross-functional Collaboration

Professional Impact

Throughout her career, Judy has demonstrated a keen ability to drive measurable results and positively impact the organizations she has served. Her innovative approaches to digital marketing have consistently helped her clients and employers achieve their marketing goals and stay ahead of industry trends.

Conclusion

With a proven track record of success in the digital marketing landscape, Judy Patoka is poised to continue making a significant impact in her role as Digital Marketing Manager at ABC Corporation. Her deep understanding of the latest digital marketing strategies, coupled with her data-driven approach and strong cross-functional collaboration skills, make her a valuable asset to any organization seeking to enhance its online presence and customer engagement.