Professional Role and Affiliation
Juergen Hornung is currently associated with Robert Bosch GmbH (Bosch), Germany, with a strong focus on the intersection of automotive technology and Internet of Things (IoT). His profile is publicly visible on [LinkedIn](https://linkedin.com/in/juergen-hornung).
Expertise and Areas of Focus
Hornung’s expertise centers on IoT applications relevant to the automotive sector and smart cities. He has been notably involved in presentations and sessions on "IoT for Automotive" and "IoT for Smart Cities", as demonstrated by his scheduled talk at the 2015 Design, Automation & Test in Europe Conference (DATE 2015). These sessions underscore his deep engagement with connected vehicle technologies and smart urban infrastructure solutions.
He has articulated in industry forums and presentations that vehicle connectivity is reshaping multiple domains within the automotive industry, encompassing engineering, production, testing, and service operations. Specifically, he recognizes the significant impact of IoT on automotive production processes, with a notable emphasis on testing innovations.
Contributions to Conferences and Industry Events
Hornung has been a recurring participant and speaker at prominent conferences such as the DATE conference (2015), where he led sessions on IoT topics related to smart cities and automotive. His involvement includes:
- Delivering presentations on IoT integration for smart cities and automotive systems.
- Participating in industry discussions about cybersecurity challenges and testing methodologies for connected vehicles.
- Contributing knowledge to the design, automation, and test automation community with a focus on embedded systems and IoT devices relevant to automotive use cases.
Affiliations and Leadership in Collaborative Initiatives
Recent corporate updates link Hornung to ETAS, a Bosch Group company specializing in vehicle software, middleware, diagnostic tools, cloud services, and cybersecurity solutions. He is mentioned among leadership and expert teams driving advanced vehicle diagnostics and software updates, indicating his active role in advancing Bosch’s capabilities in automotive software and digital transformation.
Industry Impact and Thought Leadership
Hornung's insights have been cited in semi-technical publications demonstrating the challenges and requirements driving IoT design in the automotive industry. His positions and talks highlight critical similarities between automotive IoT requirements and those in health and other industries, reflecting an interdisciplinary perspective on IoT system design and robustness.
Professional Network and Collaborations
He has professional connections with key figures in automotive IoT and related technology sectors, including collaborators such as Tobias Friedrich and Levent Gurgen. These collaborations further indicate his involvement in cross-organizational expertise exchanges, likely contributing to Bosch's competitive positioning in automotive digital services.
Relevant Professional Experience
LinkedIn data indicates Juergen Hornung’s longstanding tenure at Bosch and Bosch-affiliated entities. He also has prior experience as a Senior Account Manager at Bosch Automotive Service Solutions, LLC, which adds a commercial and client-facing dimension to his profile, aligning technical expertise with business operations.
Key Takeaways for Engagement
- Juergen Hornung is a subject matter expert in IoT as applied to smart cities and automotive domains with direct influence on Bosch’s strategic initiatives in connected vehicles and IoT infrastructure.
- His leadership roles in software diagnostics and vehicle connectivity position him as a critical stakeholder in Bosch’s transformation toward integrated, software-driven automotive solutions.
- Understanding his emphasis on testing, production impact, and cybersecurity within automotive IoT can inform value propositions centered on enhancing vehicle software quality, security, and operational efficiency.
- His involvement in ETAS suggests openness to collaborative innovation involving middleware and cloud services, particularly in diagnostics and cybersecurity, which are key growth areas.
Sources:
- DATE Conference Programme (2015): IoT for Smart Cities / Automotive sessions
- LinkedIn Profile and Posts of Juergen Hornung
- Bosch corporate announcements and ETAS LinkedIn content
- SemiEngineering.com article referencing Juergen Hornung’s talks on IoT requirements in automotive
- Industry conference records and event programs