Professional Summary
Professional Overview
Jules Capriglione is a seasoned Growth Catalyst and Chief Marketing Officer with over two decades of experience driving digital transformation, integrated marketing strategies, and international business expansion. With a strong focus on data-driven growth and innovation, Jules has a proven track record of delivering impactful results for leading global brands across the fitness, fintech, and media industries.
Experience Summary
Current Roles
As the Growth Catalyst (VP of Growth Marketing) at ABC Fitness, Jules is responsible for spearheading the company's global expansion and digital growth initiatives. Additionally, Jules serves as the Chief Marketing Officer at Ingredifind, where they are leading the brand's integrated marketing efforts and driving strategic digital transformation.
Career Progression
Prior to their current roles, Jules held the position of Executive Vice President of International Marketing (CMO of EMEIA, APAC & CND) at Cision, where they were instrumental in driving the company's global expansion and digital integration efforts. Before that, Jules served as the Executive Director of Digital Strategy, Digital Transformation and Integrated Acquisitions at Visa, where they played a key role in the company's digital transformation and acquisition integration initiatives.
Jules' career trajectory also includes senior marketing and digital leadership roles at Paytm, Sole Trader SME Consulting, Novus Leisure, and Luminar Leisure, where they consistently demonstrated their ability to drive growth, innovation, and organizational transformation.
Academic Background
Jules holds a Master's degree in Integrated Marketing Communications (MCIM) and has continually invested in their professional development, staying at the forefront of industry trends and best practices.
Areas of Expertise
- Digital marketing and growth strategy
- Integrated marketing campaign development and execution
- Data-driven decision making and performance optimization
- Global expansion and international brand management
- Digital transformation and organizational change management
- Mergers, acquisitions, and integration
Professional Impact
Throughout their career, Jules has spearheaded numerous high-impact initiatives, including the successful launch of Visa's first-ever digital wallet, the integration of Cision's international marketing operations, and the development of Paytm's award-winning digital marketing campaigns. Their contributions have resulted in measurable improvements in customer acquisition, brand awareness, and revenue growth for the organizations they have served.
Conclusion
With a strong focus on innovation, data-driven decision making, and global expansion, Jules Capriglione is a seasoned Growth Catalyst and Chief Marketing Officer poised to drive continued success for leading organizations in the fitness, fintech, and media industries. Their versatile skill set, strategic mindset, and proven track record of delivering impactful results make them a valuable asset to any organization seeking to accelerate its digital transformation and achieve sustained growth.
