Professional Summary
Professional Overview
Julianne Idlet is the Founder and Chief Executive Officer of Cycle Kids, a Cambridge, MA-based organization dedicated to improving children's health and wellness through bicycling programs. With over 25 years of experience in marketing and brand management, Julianne has a proven track record of driving strategic initiatives and delivering measurable impact within the health and education sectors.
Experience Summary
Current Role
As the Founder and CEO of Cycle Kids, Julianne is responsible for setting the organization's strategic vision, securing funding, and overseeing the execution of its programs. Under her leadership, Cycle Kids has expanded its reach to over 20 states, engaging thousands of students in its evidence-based curriculum that combines physical activity, nutrition education, and social-emotional learning.
Career Progression
Prior to founding Cycle Kids, Julianne held various marketing and brand management roles, including positions at 170 Systems, RSA Security, Fidelity Investments, and the Massachusetts Institute of Technology. Her diverse industry experience has equipped her with a well-rounded understanding of effective marketing strategies, product development, and customer engagement.
Julianne has also served as a Visiting Scholar at Boston University, where she has contributed her expertise to research projects and educational initiatives focused on youth health and wellness.
Academic Background
Julianne holds a Bachelor of Science in Marketing from Boston College, where she graduated with distinction.
Areas of Expertise
- Marketing and brand management
- Nonprofit program development and implementation
- Youth health and wellness education
- Stakeholder engagement and partnership building
- Strategic planning and execution
Professional Impact
Under Julianne's leadership, Cycle Kids has become a nationally recognized organization, receiving numerous awards and accolades for its innovative approach to promoting physical activity and healthy habits among children. The organization's programs have been shown to improve students' physical fitness, nutritional knowledge, and social-emotional skills, positively impacting their overall well-being.
Julianne has also been an active contributor to the health and education communities, serving on various advisory boards and sharing her expertise through speaking engagements and published articles.
Conclusion
With her extensive experience, strong leadership skills, and unwavering commitment to improving children's lives, Julianne Idlet is poised to continue driving Cycle Kids' growth and expanding its impact on communities nationwide. Her innovative approach to promoting health and wellness through bicycling has positioned her as a respected voice in the nonprofit and education sectors.
