Professional Summary
Professional Overview
Julie Lawton is a seasoned sales and marketing executive with over 20 years of experience in the automotive and technology industries. As the Vice President of Sales at ACERTUS, she is responsible for driving the company's sales strategy, leading a high-performing team, and expanding its client base in the rapidly evolving automotive landscape.
Experience Summary
Current Role
As the Vice President of Sales at ACERTUS, Julie is responsible for developing and executing the company's sales strategy, managing a team of talented sales professionals, and fostering strong relationships with key clients. She leverages her deep industry expertise and strategic acumen to identify new growth opportunities, optimize sales processes, and ensure the delivery of exceptional customer experiences.
Career Progression
Prior to her current role, Julie held several senior-level positions in the automotive and technology sectors. She served as the Vice President of Channel/Strategic Partnerships at GPS Insight, where she was instrumental in expanding the company's partner network and driving revenue growth. As the Regional Director West at LotLinx, Inc., she led a high-performing sales team and played a pivotal role in the company's regional expansion. Julie's earlier roles include serving as the Chief Marketing Officer at Airborne Motorworks and DealerCue, as well as holding various sales and operations positions at Experian Automotive, Cars.com, and Classified Ventures, LLC.
Academic Background
Julie holds a Bachelor's degree from the University of Phoenix, where she specialized in Business Administration.
Areas of Expertise
- Sales strategy and team leadership
- Automotive industry expertise
- Channel and partner management
- Marketing and brand development
- Data-driven decision making
- Client relationship management
Professional Impact
Throughout her career, Julie has demonstrated a track record of driving sustainable growth, fostering strong client relationships, and leading high-performing teams. She is recognized for her ability to identify and capitalize on emerging market trends, develop innovative sales and marketing strategies, and deliver measurable results. Julie's industry contributions and thought leadership have made her a valued partner to leading organizations in the automotive and technology sectors.
Conclusion
With her extensive experience, deep industry knowledge, and proven leadership skills, Julie Lawton is well-positioned to continue driving ACERTUS' sales success and supporting the company's growth in the rapidly evolving automotive market.