Professional Summary

Professional Overview

Julie Sebranek is an experienced Director of Retail and Creative Strategy at Elkhart Lake's Road America, Inc. With a strong background in the automotive and motorsports industries, she excels at developing innovative retail experiences and effective marketing strategies to drive business growth.

Experience Summary

Current Role

As the Director of Retail and Creative Strategy at Elkhart Lake's Road America, Inc., Julie is responsible for overseeing the development and implementation of the organization's retail and creative initiatives. In this role, she has spearheaded the creation of unique customer experiences and the execution of impactful marketing campaigns, contributing to the company's reputation as a leading destination for motorsports enthusiasts.

Career Progression

Prior to her current position, Julie served as the Communications Director at Elkhart Lake's Road America, Inc., where she played a pivotal role in enhancing the organization's brand presence and public engagement. She also held the role of Program Manager at Plymouth Advancement Association Inc., where she gained valuable experience in project management and community development.

Academic Background

Julie holds a Bachelor's degree, though the specifics of her academic background are not provided.

Areas of Expertise

• Retail strategy and experience design

• Creative marketing and branding

• Event planning and execution

• Stakeholder management and collaboration

• Strategic decision-making and problem-solving

Professional Impact

Under Julie's leadership, Elkhart Lake's Road America, Inc. has introduced innovative retail offerings and captivating marketing campaigns that have significantly increased customer engagement and sales. Her ability to identify emerging trends and develop tailored solutions has been instrumental in positioning the organization as a premier destination for motorsports enthusiasts.

Conclusion

With her extensive experience in the automotive and motorsports industries, Julie Sebranek is a talented and versatile professional who continues to drive growth and innovation at Elkhart Lake's Road America, Inc. Her expertise in retail strategy, creative marketing, and customer experience optimization makes her a valuable asset to the organization.