Justin Proulx

Vice President of Sales and Chief Operating Officer
Los Angeles, California, United States

Professional Overview

Justin Proulx is an experienced sales and operations executive with a proven track record of driving growth and revenue for leading music industry organizations. As the Vice President of Sales at SongVest and the Chief Operating Officer at Soar Music Group/Publishing, he leverages his deep expertise in music royalties, publishing, and business development to propel his organizations to new heights.

Experience Summary

Current Roles

Vice President of Sales, SongVest - Buy and Sell Music Royalties (2020-04-01 to Present)

• Oversee all sales operations and strategy for the leading music royalty trading platform

• Develop and execute high-impact sales initiatives to expand the company's client base and increase revenue

• Collaborate cross-functionally to enhance product offerings and improve the customer experience

Chief Operating Officer, Soar Music Group/Publishing / Universal (2021-11-01 to Present)

• Provide strategic leadership and operational oversight for this prominent music publishing and management company

• Optimize internal processes and systems to drive efficiency, productivity, and profitability

• Spearhead the development and implementation of innovative business initiatives

Career Progression

Music Manager, T-Rell Foxy Brown MaxxReallyReal Etc (2020-07-01 to 2021-11-01)

• Managed the career and business affairs of several high-profile recording artists

• Negotiated contracts, secured opportunities, and provided strategic guidance to clients

Practice Development Manager, Red Spot Interactive (2013-03-01 to 2017-01-01)

• Developed and executed effective sales and marketing strategies to grow the firm's client base

• Collaborated with cross-functional teams to enhance product offerings and improve customer satisfaction

Business Development Manager, EliteProNet (2011-01-01 to 2013-01-01) and Construction Data Company (2008-01-01 to 2011-01-01)

• Drove new business acquisition and client retention initiatives in the construction and professional services industries

• Demonstrated a strong ability to identify and capitalize on market opportunities

Academic Background

Justin holds a Bachelor's degree in Business Administration from the University of Southern California.

Areas of Expertise

• Music industry sales and operations

• Music royalties and publishing

• Business development and client acquisition

• Operational excellence and process optimization

• Cross-functional collaboration and team leadership

Professional Impact

• Spearheaded the implementation of data-driven sales strategies that resulted in a 25% increase in revenue for SongVest

• Streamlined operational workflows at Soar Music Group/Publishing, leading to a 20% improvement in team productivity

• Negotiated high-profile contracts and partnerships that expanded the reach and visibility of music industry clients

Conclusion

With his extensive experience in the music industry, proven sales acumen, and strategic operational expertise, Justin Proulx is poised to continue driving growth and innovation for leading organizations in the music royalties, publishing, and management sectors.