Kara Farmer
Sales Operations Manager
Professional Overview
Kara Farmer is an experienced Sales Operations Manager with a proven track record of driving process improvements and data-driven decision making. With a diverse background spanning government, technology, and professional services industries, she is skilled at optimizing sales operations to enhance efficiency, productivity, and revenue growth.
Experience Summary
Current Role
As the Sales Operations Manager at Gong, Kara is responsible for leading the implementation and ongoing optimization of the company's sales technology stack. She works closely with the sales leadership team to develop and execute strategies that streamline operations, enhance lead management, and provide valuable insights to drive sales performance. Under her guidance, the sales team has achieved a 15% increase in win rates and a 20% reduction in sales cycle times.
Career Progression
Prior to her current role, Kara held various sales operations and analysis positions, including Sales Operations Manager at Torch, Lead Senior Sales Operations Analyst at Deltek, and Federal Sales Operations Analyst at Dun & Bradstreet. Throughout her career, she has demonstrated a keen ability to identify and address pain points, leveraging data and technology to deliver impactful solutions. Her previous roles have allowed her to develop a comprehensive understanding of sales operations best practices, process optimization, and performance management.
Academic Background
Kara holds a Bachelor of Science in Business Administration with a concentration in Operations Management from the University of Richmond.
Areas of Expertise
- Sales operations management
- Process improvement and automation
- Data analysis and reporting
- Sales forecasting and pipeline management
- CRM system implementation and optimization
- Cross-functional collaboration and stakeholder management
Professional Impact
At Deltek, Kara led the implementation of a new CRM system, resulting in a 30% improvement in data accuracy and a 25% reduction in administrative tasks for the sales team. She has also spearheaded the development of custom sales analytics dashboards that have enabled the sales leadership to make more informed, data-driven decisions.
Conclusion
With her strong background in sales operations, Kara Farmer is poised to continue driving strategic initiatives and operational excellence within the technology industry. Her ability to leverage data, technology, and collaborative partnerships make her a valuable asset to any organization seeking to optimize its sales processes and achieve sustainable growth.
