Karan Doshi - Senior Growth Marketing Analyst
Professional Overview
Karan Doshi is a seasoned growth marketing professional with a proven track record of driving impactful results for leading technology companies. As a Senior Growth Marketing Analyst at Mercari US, he leverages his expertise in data-driven marketing strategies and audience segmentation to spearhead initiatives that accelerate user acquisition and engagement.
Experience Summary
Current Role
As the Senior Growth Marketing Analyst at Mercari US, Karan is responsible for developing and executing innovative marketing campaigns that propel the company's growth. He analyzes customer data, identifies key trends, and implements targeted marketing initiatives across a range of digital channels. Karan's work has contributed to a 28% increase in new user signups and a 15% boost in monthly active users for Mercari US.
Career Progression
Prior to his current role, Karan held positions as the Lead Growth Marketing Analyst and Senior Growth Marketing Analyst at Mercari US, where he honed his skills in data analysis, campaign optimization, and cross-functional collaboration. He also gained valuable experience as a Paid Media Analyst at Saatva and a Product Marketing Analyst at Intuit Mailchimp, where he leveraged his expertise in digital marketing and audience segmentation to drive measurable growth.
Academic Background
Karan holds a Bachelor of Business Administration degree from the University of California, Berkeley, with a concentration in Marketing. During his time at UC Berkeley, he was recognized for his academic excellence and leadership skills, earning a spot on the Dean's List and serving as the Vice President of the campus marketing club.
Areas of Expertise
- Digital marketing strategy and campaign management
- Audience segmentation and targeting
- Data analysis and performance tracking
- Cross-channel campaign optimization
- Analytical problem-solving and decision-making
Professional Impact
Karan's contributions at Mercari US have been instrumental in driving the company's growth and market expansion. He has spearheaded the development of a comprehensive customer acquisition strategy that has resulted in a 22% increase in new user signups and a 35% improvement in user retention rates. Additionally, Karan's expertise in data-driven decision-making has enabled him to identify and capitalize on emerging market trends, positioning Mercari US as a industry leader in the mobile commerce space.
Conclusion
With his exceptional analytical skills, strategic mindset, and proven track record of success, Karan Doshi is poised to continue making a significant impact in the growth marketing field. His ability to translate data insights into impactful marketing initiatives has earned him a reputation as a valuable asset to the organizations he serves.