Karine Blaufuss
Professional Summary
Professional Overview
Karine Blaufuss is an experienced data and intelligence professional with over 20 years of expertise in the non-profit sector. As the Director of Business Data and Intelligence at the American Geophysical Union, she leads a team responsible for leveraging data-driven insights to drive strategic decision-making and organizational growth.
Experience Summary
Current Role
As the Director of Business Data and Intelligence at the American Geophysical Union since 2017, Karine is responsible for overseeing the organization's data and analytics initiatives. She works closely with executive leadership to translate complex data into actionable intelligence, enabling data-driven decision-making across the organization. Under her guidance, the Business Data and Intelligence team has implemented innovative data reporting solutions and predictive analytics models, leading to significant improvements in membership engagement, event attendance, and revenue generation.
Career Progression
Karine's career at the American Geophysical Union spans over 20 years, during which she has held various leadership roles within the organization. Prior to her current position, she served as the Manager of Business Intelligence and AMS, where she spearheaded the implementation of a new Association Management System (AMS) and led the integration of data from multiple systems to enhance reporting and analytics. Earlier in her career, Karine held roles in marketing, membership, and customer service, providing her with a comprehensive understanding of the non-profit sector and the needs of its stakeholders.
Academic Background
Karine holds a Bachelor of Science degree in Marketing from Louisiana State University, where she graduated with honors.
Areas of Expertise
- Data-driven decision-making and strategic planning
- Business intelligence and analytics
- Association management and member engagement
- Change management and organizational transformation
- Cross-functional collaboration and team leadership
Professional Impact
Under Karine's leadership, the American Geophysical Union has experienced significant improvements in data-driven decision-making and organizational performance. She has led the implementation of a centralized data warehouse and implemented advanced analytics tools, enabling the organization to gain deeper insights into member behavior, event attendance, and revenue trends. Karine's strategic vision and data-driven approach have contributed to the union's successful expansion into new market segments and the development of innovative member engagement initiatives.
Conclusion
Karine Blaufuss is a seasoned data and intelligence professional with a proven track record of driving organizational growth and transformation through the strategic application of data-driven insights. Her extensive experience in the non-profit sector, coupled with her strong leadership and technical skills, make her a valuable asset to the American Geophysical Union and a recognized industry leader.