Karolina Furas

Senior Loyalty Program Manager

Professional Overview

Karolina Furas is an experienced Senior Loyalty Program Manager with a strong background in the technology sector. She specializes in developing and managing effective customer loyalty programs that drive engagement and retention. Karolina's expertise spans program design, data analysis, and strategic planning to deliver measurable business impact.

Experience Summary

Current Role

Senior Loyalty Program Manager, Comarch (2019 - Present)

• Oversees the development and implementation of innovative loyalty programs for Comarch's diverse client base

• Analyzes customer data and behavioral insights to optimize program features and enhance the user experience

• Collaborates cross-functionally to align loyalty initiatives with broader business objectives and marketing strategies

• Implements data-driven performance tracking and reporting to measure the success of loyalty programs

Career Progression

Loyalty Program Manager, Comarch (2018 - 2019)

• Managed the end-to-end lifecycle of loyalty programs, from concept to launch and ongoing optimization

• Utilized customer data and market research to identify opportunities for program enhancements

• Drove stakeholder engagement and change management to ensure successful program rollouts

Senior Scientist, Coordinator Cell-based screening, Selvita (2015 - 2018)

• Coordinated complex cell-based screening projects, ensuring efficient workflows and data management

• Contributed to the development of novel drug discovery methodologies and technologies

• Mentored junior researchers and collaborated with cross-functional teams

Scientist, Selvita (2012 - 2015)

• Conducted research and experiments in the field of cell-based screening and assay development

• Authored scientific publications and presented findings at industry conferences

Academic Background

Karolina holds a Master's degree in Biotechnology from Jagiellonian University in Krakow, Poland. During her studies, she specialized in molecular biology and cell biology, and was recognized for her academic excellence.

Areas of Expertise

• Loyalty program design and management

• Customer data analysis and insights generation

• Stakeholder engagement and change management

• Cross-functional collaboration and project coordination

• Analytical problem-solving and decision-making

Professional Impact

• Spearheaded the implementation of a highly successful loyalty program that increased customer retention by 18% and drove a 12% uplift in annual revenue

• Developed and launched a groundbreaking mobile app for Comarch's loyalty program, leading to a 25% increase in user engagement

• Served as a subject matter expert, providing industry insights and best practices to support the growth of Comarch's loyalty service offerings

Conclusion

With her proven track record of delivering impactful loyalty programs and her deep understanding of customer behavior and data analytics, Karolina Furas is a valuable asset for organizations seeking to enhance customer engagement, retention, and revenue growth.