KD

Kat Dahlgren

Kat Dahlgren


Senior Digital Designer

Professional Overview


Kat Dahlgren is a versatile and accomplished Senior Digital Designer with over 10 years of experience in the creative industry. She specializes in crafting visually captivating digital assets, from social media content to website designs, that drive measurable engagement and impact for her clients.

Experience Summary



Current Role


As the Senior Digital Designer at Birdy Grey, Kat is responsible for leading the design strategy and execution of the company's digital marketing initiatives. In this role, she collaborates closely with cross-functional teams to conceptualize and deliver impactful brand campaigns, e-commerce solutions, and interactive digital experiences that resonate with the target audience. Kat's keen eye for design, coupled with her deep understanding of user behavior and emerging digital trends, has enabled her to consistently deliver high-performing, award-winning designs that have contributed to Birdy Grey's growth and industry recognition.

Career Progression


Prior to her current role, Kat has honed her skills through a diverse range of freelance and full-time design positions. She has worked with a variety of clients, from retail and e-commerce brands to B2B technology companies, where she has consistently demonstrated her ability to translate complex business objectives into visually compelling digital solutions. Kat's career trajectory has been marked by continuous growth, as evidenced by her progression from a Multimedia Designer to a Digital Designer and now a Senior Digital Designer, with each role challenging her to expand her technical skills and strategic mindset.

Academic Background


Kat holds a Bachelor of Fine Arts degree in Graphic Design from the University of Massachusetts Amherst, where she graduated with distinction and was recognized for her exceptional creative abilities and design thinking.

Areas of Expertise


  • Digital design and user experience (UX)

  • Responsive web design and development

  • Social media content creation and strategy

  • Brand identity and visual systems

  • Illustration and photo manipulation

  • Project management and client relations


Professional Impact


Throughout her career, Kat has made significant contributions to the success of her clients' digital initiatives. Some of her notable achievements include:
  • Spearheading the redesign of Birdy Grey's e-commerce platform, resulting in a 25% increase in online sales

  • Developing an award-winning social media content strategy for Lemongrass Spa Products, which drove a 35% growth in their Instagram following

  • Designing a responsive website for Automation Intelligence that improved user engagement by 40% and led to a 15% increase in lead generation


Conclusion


Kat Dahlgren's passion for digital design, combined with her exceptional creative abilities and strategic mindset, make her a valuable asset to any organization. As she continues to evolve in her role as a Senior Digital Designer, Kat remains committed to pushing the boundaries of digital innovation and delivering transformative visual experiences that drive tangible business results.