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Katarzyna Nowak

Professional Summary



Professional Overview


Katarzyna Nowak is a seasoned professional with a diverse background spanning education, e-commerce, and public relations. As a Market at Twinkl Educational Publishing, she leverages her expertise in content creation, market analysis, and strategic planning to drive business growth and support educational initiatives.

Experience Summary



Current Role


As a Market at Twinkl Educational Publishing, Katarzyna is responsible for conducting comprehensive market research, developing targeted marketing strategies, and collaborating with cross-functional teams to create engaging educational content. She has played a pivotal role in expanding Twinkl's product portfolio and enhancing its market positioning, contributing to the company's sustained growth and industry recognition.

Career Progression


Katarzyna's professional journey has been marked by a steady progression and a versatile skill set. Prior to her current role, she held various positions in the fields of education, e-commerce, and public relations. As a Learning Support Assistant at Doncaster Borough Council, she provided valuable support to students and collaborated with educators to foster inclusive learning environments. Her experience as a Teacher/Promoter of the EU at the Comenius Assistantship Programme and a Lecturer in Philosophy at Uniwersytet im. A.Mickiewicza w Poznaniu showcased her teaching expertise and ability to engage diverse audiences.

Katarzyna's background also includes roles as an E-commerce Specialist and Public Relations Specialist at Allsizeman Polska s.c., where she honed her skills in digital marketing, content creation, and brand management. Her time as a Magazine Editor at European Media Group and a Translator Polish/French at the University of Caen further expanded her expertise in multilingual communication and editorial management.

Academic Background


Katarzyna holds a strong academic foundation, having obtained a degree in Philosophy from Uniwersytet im. A.Mickiewicza w Poznaniu. Her educational background, coupled with her diverse professional experiences, has equipped her with a well-rounded skill set and a deep understanding of the education, e-commerce, and public relations industries.

Areas of Expertise


  • Content creation and marketing strategy

  • Market research and data analysis

  • Cross-functional collaboration and project management

  • Educational resource development and curriculum design

  • Multilingual communication and translation

  • Digital marketing and e-commerce management

  • Public relations and brand positioning


Professional Impact


Throughout her career, Katarzyna has demonstrated a talent for driving positive change and delivering measurable results. At Twinkl, she has been instrumental in developing innovative educational resources that have been widely adopted by schools and educators, enhancing the company's reputation as a leading provider of high-quality learning materials. Her ability to identify market trends, tailor content to diverse audiences, and foster strong partnerships has contributed to Twinkl's sustained growth and industry impact.

Conclusion


Katarzyna Nowak is a versatile and accomplished professional with a proven track record of success in the education, e-commerce, and public relations sectors. With her deep industry knowledge, strategic mindset, and strong leadership skills, she is poised to continue making valuable contributions to the organizations she serves and positively impacting the educational landscape.