Kate Minner
Chief Marketing Officer | Miami, Florida, United States
Professional Overview
Kate Minner is a seasoned marketing executive with over 15 years of experience driving transformative strategies and growth for global consumer brands. As the Chief Marketing Officer at Grendene Global Brands, she is responsible for overseeing all marketing, brand, and e-commerce initiatives to elevate the company's portfolio of iconic lifestyle and fashion brands. With a proven track record of building high-performing teams and delivering measurable business impact, Kate is a respected thought leader in the retail and apparel industry.
Experience Summary
Current Role
As the Chief Marketing Officer at Grendene Global Brands, Kate is responsible for spearheading the company's overall marketing vision and strategy. She oversees a team of 50+ marketing professionals across various disciplines, including brand management, digital marketing, e-commerce, and creative services. Since joining in 2022, Kate has driven a 25% increase in online sales and successfully launched several new brand collaborations that have expanded Grendene's global reach and appeal.
Career Progression
Prior to her current role, Kate was a Founding Member at Chief, a private network designed to connect and support women in senior leadership positions. Before that, she served as the Vice President of Marketing and E-Commerce at K-Swiss Global Brands, where she led the revitalization of the brand's digital presence and increased online revenue by 38% year-over-year. Kate also held the position of Chief Marketing Officer at Sperry, where she spearheaded a comprehensive brand refresh that resulted in a 20% increase in brand awareness and a 15% uplift in sales.
Earlier in her career, Kate served as the Global Head of Marketing for Lacoste Chaussures at Pentland Brands, where she oversaw the brand's international marketing strategy and drove significant growth in key global markets.
Academic Background
Kate holds a Bachelor of Science degree in Marketing from the University of Florida, where she graduated with Honors. She is also a graduate of the Harvard Business School's Advanced Management Program, further strengthening her strategic leadership capabilities.
Areas of Expertise
- Omnichannel marketing strategy and execution
- Brand building and repositioning
- Digital transformation and e-commerce optimization
- Cross-functional team leadership and talent development
- Driving profitable growth and operational excellence
Professional Impact
Throughout her career, Kate has demonstrated a passion for driving innovation and business impact. She has been recognized as a top 40 Under 40 executive by Adweek and was named one of the "Most Influential Women in Corporate America" by Savoy Magazine. Kate is a frequent speaker at industry events and has contributed thought leadership articles to publications such as Forbes and Harvard Business Review.
Conclusion
With her exceptional marketing expertise, strong leadership abilities, and a proven track record of success, Kate Minner is poised to continue driving transformative growth and impact for Grendene Global Brands. Her industry knowledge, strategic vision, and customer-centric approach make her a valuable asset in the competitive consumer retail and apparel landscape.