Professional Overview
Keith Farnsworth is a seasoned logistics and sales executive, currently serving as the VP of Sales at CrossCountry Freight Solutions in Phoenix, Arizona. His expertise spans sales strategy, carrier development, pricing, and supply chain management, with a strong focus on the transportation and logistics industry.
Experience Summary
Current Role
As VP of Sales at CrossCountry Freight Solutions, Keith is responsible for driving sales growth, developing strategic partnerships, and leading cross-functional teams to achieve business objectives. He has been instrumental in shaping the company's sales strategy and has made significant contributions to its revenue growth. Additionally, Keith co-chairs the 'C-Level Forums' track at the EDGE 2025 Conference for the Council of Supply Chain Management Professionals (CSCMP), demonstrating his thought leadership in the industry.
Career Progression
Keith's career is marked by progressive leadership roles in the logistics and transportation sector. Notable previous roles include Director of Pricing at CrossCountry Freight Solutions, VP of Carrier Strategy and Senior Director of Carrier Development at MyCarrier, and various director and manager positions at ROAR Logistics and Saia Inc. Throughout his career, Keith has consistently demonstrated his ability to drive growth, improve operations, and build strong relationships with stakeholders.
Areas of Expertise
Keith's expertise encompasses a wide range of industry-specific skills, including sales and business development, carrier management, pricing and revenue management, and supply chain optimization. He also possesses strong technical competencies in logistics and transportation management systems. As a seasoned leader, Keith has developed robust leadership and management capabilities, with a proven track record of leading high-performing teams and driving business results.
Professional Impact
Keith has made significant contributions to the logistics and transportation industry through his work in sales, carrier development, and supply chain management. His current role at CrossCountry Freight Solutions and his involvement with CSCMP underscore his commitment to industry growth and development.
Conclusion
Keith Farnsworth is a seasoned logistics and sales executive with a strong track record of driving growth, improving operations, and building strategic partnerships. His current focus on sales strategy and industry thought leadership positions him for continued success in his role as VP of Sales at CrossCountry Freight Solutions. With his unique blend of industry expertise, technical competencies, and leadership capabilities, Keith is poised to deliver significant value to his organization and the broader logistics and transportation community.
