Kelli Furrer
Chief Revenue Officer (CRO) and Chief Marketing Officer (CMO) | Austin, Texas, United States
Professional Overview
Kelli Furrer is a seasoned executive with a proven track record of driving revenue growth and leading impactful marketing strategies. As the Chief Revenue Officer (CRO) and Chief Marketing Officer (CMO) at Slingshot Aerospace, she leverages her industry expertise and strategic vision to propel the company's success.
Experience Summary
Current Role
As the CRO and CMO at Slingshot Aerospace, Kelli is responsible for overseeing the company's revenue generation and marketing initiatives. She is instrumental in developing and executing comprehensive go-to-market strategies, securing high-value contracts, and fostering strong client relationships. Under her leadership, Slingshot Aerospace has experienced significant growth and industry recognition.
Career Progression
Prior to her current role, Kelli held various leadership positions at Dell Technologies, where she excelled in sales, channel management, and marketing. As the Vice President of Sales and General Manager for the Central Division, she drove impressive revenue growth and market share expansion. Her expertise in federal channel and alliance management, as well as her strategic marketing initiatives, played a crucial role in Dell's success.
Before Dell, Kelli served as the Vice President of Marketing at MDI, where she spearheaded innovative marketing campaigns and brand positioning strategies that elevated the company's market presence.
Academic Background
Kelli holds a Bachelor's degree from a reputable university, where she specialized in a relevant field. Her strong academic credentials and continuous professional development have equipped her with the knowledge and skills to navigate the complexities of the technology industry.
Areas of Expertise
- Revenue growth and sales strategy
- Impactful marketing campaigns and brand management
- Channel and alliance management
- Federal and government sector expertise
- Strategic planning and execution
- Cross-functional leadership and team building
Professional Impact
Kelli's leadership and strategic vision have been instrumental in driving significant growth and achievements throughout her career. At Slingshot Aerospace, she has successfully launched innovative marketing initiatives that have positioned the company as a leading player in the aerospace and defense industry. Her ability to forge strong client relationships and secure high-value contracts has contributed to the company's impressive revenue growth and market share expansion.
Conclusion
With her extensive experience, industry expertise, and strategic acumen, Kelli Furrer is a respected leader in the technology sector. As the CRO and CMO of Slingshot Aerospace, she is poised to continue driving the company's success and making a lasting impact in the industry.