Professional Summary
Professional Overview
Kelly Brasel is a seasoned Graphic Artist and Brand Manager with extensive experience in the transportation and financial services industries. Skilled in visual design, branding, and creative strategy, she has a proven track record of delivering impactful marketing and communications solutions.
Experience Summary
Current Role
As the Graphic Artist and Brand Manager at the Agency for Community Transit, Kelly is responsible for creating and managing the visual identity of the organization. She develops compelling branding materials, including logos, advertisements, and digital assets, to effectively communicate the agency's mission and services to the community. Through her strategic design efforts, Kelly has significantly contributed to the organization's increased brand recognition and engagement.
Career Progression
Prior to her current role, Kelly held senior-level design positions at leading financial institutions. As the Senior Graphic Designer at NationsBank Private Bank, she spearheaded the development of a cohesive visual identity system that strengthened the bank's brand presence. As the Art Director at Bank of America, she led a team of designers in delivering high-impact marketing campaigns that drove customer acquisition and loyalty. Kelly began her career as a Graphic Designer at Boatmen's Bancshares, where she honed her skills in visual communication and project management.
Throughout her career, Kelly has consistently demonstrated her ability to translate complex information into visually engaging and impactful designs. Her versatility and adaptability have enabled her to thrive in diverse industries, leaving a lasting impression on the organizations she has served.
Academic Background
Kelly holds a Bachelor of Fine Arts degree in Graphic Design from the University of Illinois, where she graduated with honors and received recognition for her outstanding academic achievements.
Areas of Expertise
- Graphic design and visual branding
- Brand strategy and development
- Creative direction and art leadership
- Digital and print asset creation
- Collaborative project management
- Effective communication and client relations
Professional Impact
During her tenure at the Agency for Community Transit, Kelly has spearheaded the rebranding initiative, which has resulted in a 25% increase in social media engagement and a 20% rise in website traffic. Her innovative design solutions have been instrumental in enhancing the agency's public image and fostering stronger connections with the local community.
Conclusion
With her exceptional design skills, strategic mindset, and industry expertise, Kelly Brasel is poised to continue making a significant impact in her role as the Graphic Artist and Brand Manager at the Agency for Community Transit. Her unwavering commitment to delivering high-quality, impactful work makes her a valuable asset to the organization and a respected professional in the field of graphic design and brand management.