Professional Summary
Professional Overview
Kelly Larson is an accomplished Design and Production Art Director with extensive experience in the fashion and apparel industry. She currently serves as the Director of Production Art at Life is Good, overseeing all aspects of the company's production design and creative output. Larson is also the Owner of her own design consultancy, Kelly Larson Designs, where she provides strategic creative direction and design solutions to a diverse client base.
Experience Summary
Current Role
As the Director of Production Art at Life is Good, Larson is responsible for leading a team of designers and artists in the creation of high-quality, on-brand product designs and visual assets. She oversees the end-to-end production process, from ideation and concept development to final asset delivery, ensuring seamless collaboration between design, manufacturing, and marketing teams. Under Larson's leadership, Life is Good has experienced a significant increase in design efficiency and customer engagement, contributing to the company's continued growth and success.
Career Progression
Prior to her current role, Larson served as a Senior Stylist at Stitch Fix, where she played a key role in curating personalized apparel and accessory recommendations for the company's clients. She has also held positions as a CAD Manager and Senior Print Artist and Designer at prominent fashion brands, including Betsey Johnson Intimates, OnGossamer, and Carole Hochman Design Group. Larson's diverse background, combined with her strong technical skills and creative acumen, have enabled her to drive innovation and impact across the industry.
Academic Background
Larson holds a Bachelor of Fine Arts degree in Fashion Design from the Rhode Island School of Design, where she graduated with distinction. Her academic achievements and specialized training have been instrumental in shaping her expertise in production art, technical design, and creative problem-solving.
Areas of Expertise
- Production art and design
- Fashion and apparel design
- Textile and print design
- Computer-aided design (CAD)
- Creative direction and team leadership
- Collaborative project management
- Trend analysis and forecasting
Professional Impact
Throughout her career, Larson has consistently demonstrated her ability to deliver high-impact design solutions that drive business success. As the Owner of Kelly Larson Designs, she has collaborated with a wide range of clients, from established fashion brands to emerging start-ups, to create distinctive, market-ready products. Her work has been recognized for its innovation, quality, and alignment with evolving consumer preferences.
Conclusion
With over 15 years of experience in the fashion and apparel industry, Kelly Larson is a seasoned Design and Production Art Director known for her exceptional creative vision, strong technical skills, and collaborative leadership style. As she continues to excel in her role at Life is Good and through her own design consultancy, Larson remains committed to pushing the boundaries of production art and design, and contributing to the growth and success of the brands and clients she serves.