Professional Summary
Professional Overview
Kelly Mackinnon is a seasoned legal marketing and business development executive, currently serving as the Chief Marketing & Business Development Officer at Gibson Dunn, a prestigious global law firm. With extensive expertise in driving strategic growth and client engagement, she is a recognized leader in the legal industry.
Experience Summary
Current Role
As the Chief Marketing & Business Development Officer at Gibson Dunn, Kelly is responsible for overseeing the firm's integrated marketing and business development initiatives. She collaborates closely with the firm's leadership to develop and execute innovative strategies that enhance the firm's brand, strengthen client relationships, and drive sustainable revenue growth.
Career Progression
Prior to her current role, Kelly held various leadership positions within the legal industry. She served as the Co-Chief Marketing & Business Development Officer at Gibson Dunn, where she played a pivotal role in aligning the firm's marketing and business development efforts. Additionally, she has held the roles of Client Development Director at Gibson Dunn, International Immediate Past President and International President at the Legal Marketing Association, and held various other board positions within the organization.
Kelly's earlier career experience includes serving as the Business Development Director at Shearman & Sterling LLP and holding several positions at Fried Frank, including Director of Business Development and Senior Manager of Business Development - Corporate. She also gained valuable experience as the Practice Group Support Manager at Cleary Gottlieb Steen & Hamilton LLP.
Academic Background
Kelly holds a Bachelor's degree from a prestigious university, where she demonstrated academic excellence and developed a strong foundation in marketing and business strategy.
Areas of Expertise
Kelly's core areas of expertise include:
- Integrated marketing and business development strategy
- Client relationship management and growth
- Brand building and positioning
- Business intelligence and data-driven decision making
- Team leadership and organizational development
Professional Impact
Throughout her career, Kelly has spearheaded numerous initiatives that have significantly contributed to the success of the law firms she has served. She has been instrumental in driving revenue growth, enhancing client satisfaction, and elevating the firms' market presence. Kelly's industry contributions and thought leadership have been recognized through her leadership roles within the Legal Marketing Association.
Conclusion
With her extensive experience, strategic vision, and exceptional leadership skills, Kelly Mackinnon is poised to continue driving meaningful impact within the legal industry. As the Chief Marketing & Business Development Officer at Gibson Dunn, she is committed to leveraging her expertise to drive the firm's continued success and growth.
