Professional Summary
Kelsey Baier is an experienced sales operations professional with a demonstrated history of driving strategic initiatives and optimizing processes to support organizational growth. As the Assistant Manager of Sales Operations at Macmillan Learning, Kelsey leverages her strong analytical and problem-solving skills to oversee day-to-day sales operations and implement data-driven solutions.
Professional Experience
Assistant Manager of Sales Operations, Macmillan Learning (2022 - Present)
- Manages the end-to-end sales operations function, including order processing, inventory management, and revenue recognition
- Collaborates cross-functionally with sales, marketing, and finance teams to identify and resolve operational bottlenecks
- Leads the implementation of new sales tools and technologies, resulting in a 15% increase in sales team productivity
- Develops and delivers training programs to equip the sales team with the necessary skills and resources to achieve their targets
Digital Initiatives Coordinator, Macmillan Learning (2019 - 2022)
- Spearheaded the development and deployment of a digital content distribution platform, driving a 20% increase in digital product sales
- Served as a subject matter expert, providing technical support and guidance to internal stakeholders and external clients
- Analyzed user feedback and market trends to inform the roadmap for product enhancements and new feature development
Market Development Associate - Institutional Solutions, Macmillan Learning (2017 - 2019)
- Supported the sales team in identifying and pursuing new business opportunities within the higher education and K-12 sectors
- Conducted market research and competitor analysis to inform sales strategy and product positioning
- Collaborated with the marketing team to develop targeted content and campaigns, resulting in a 12% increase in lead generation
Education
Bachelor of Arts in English Literature, Rutgers University, New Brunswick, NJ
Areas of Expertise
- Sales operations management
- Process optimization and automation
- Data analysis and performance reporting
- Cross-functional collaboration and stakeholder management
- Project management and implementation of new technologies
Professional Impact
Kelsey's commitment to continuous improvement and her ability to leverage data-driven insights have made her an invaluable asset to the Macmillan Learning team. Her analytical mindset, coupled with her strong communication skills, enable her to effectively identify and address operational challenges, driving measurable improvements in sales performance and organizational efficiency.