Ken Strait

Professional Summary

Professional Overview
Ken Strait is an accomplished product development and sourcing executive with extensive experience in the retail industry. As the Director of Product Development at Tractor Supply Company, he leverages his deep expertise to drive innovative product strategies and enhance the company's competitive position.

Experience Summary

Current Role
As the Director of Product Development at Tractor Supply Company, Ken is responsible for overseeing the company's product development and sourcing initiatives. He collaborates closely with cross-functional teams to identify new product opportunities, optimize existing offerings, and ensure seamless product launches. Under Ken's leadership, Tractor Supply Company has introduced several industry-leading products that have resonated with customers and contributed to the company's growth.

Career Progression
Prior to his current role, Ken served as the VP of Product Development and Sourcing at Tractor Supply Company for over a decade. In this position, he played a pivotal role in expanding the company's product portfolio, improving supply chain efficiency, and driving continuous innovation. Before joining Tractor Supply Company, Ken founded and led Strait Profit Solutions Inc., a successful consulting firm that specialized in product development and supply chain optimization.

Academic Background
Ken holds a Bachelor's degree in Business Administration from the University of Maine, where he graduated with distinction.

Areas of Expertise

• Product development and sourcing strategy

• Supply chain optimization

• Retail industry trends and customer insights

• Cross-functional collaboration and team leadership

• Innovative product design and manufacturing

Professional Impact
During his tenure at Tractor Supply Company, Ken has led the development and launch of several award-winning products that have contributed to the company's market leadership. He is recognized for his ability to identify emerging customer needs and translate them into successful product offerings. Ken's industry expertise and strategic vision have been instrumental in driving Tractor Supply Company's sustained growth and profitability.

Conclusion
With his extensive experience, proven track record of success, and deep industry knowledge, Ken Strait is a valuable asset to Tractor Supply Company. As the Director of Product Development, he continues to shape the company's product strategy, drive innovation, and contribute to its long-term success.