Professional Overview

Kendall Ashaka is a seasoned executive currently serving as the VP of Growth and Strategy at Bowery Boost in New York, New York, United States. With a strong background in paid search, growth strategy, and team leadership, Kendall's expertise spans across the digital marketing landscape, focusing on driving business expansion through innovative strategies and team management.

Experience Summary

Current Role

As the VP of Growth and Strategy, Kendall oversees the development and implementation of growth strategies, leveraging paid search and other digital marketing channels to drive business expansion. Key responsibilities include team leadership, strategy development, and collaboration with cross-functional teams to achieve business objectives. Notable achievements in this role are not specified, but the position underscores Kendall's ability to lead and strategize at an executive level.

Career Progression

Kendall's career progression highlights a steady growth trajectory from specialized roles in search engine marketing to leadership positions in growth strategy and team management. Notable previous roles include Director of Paid Search at Bowery Boost, Director of Growth - Paid Search at Media.Monks, and various positions at Adtaxi, including Ad Operations Manager, Strategic Account Manager, and SEM Specialist. Each role has contributed to Kendall's expertise in paid search, team leadership, and growth strategy.

Areas of Expertise

Kendall's areas of expertise include paid search strategy, team leadership, digital marketing, and growth strategy. Technical competencies likely encompass a range of digital marketing tools and platforms, given the nature of previous roles. Leadership and management capabilities are evident through progressively senior positions held throughout the career.

Professional Impact

While specific notable projects or initiatives are not detailed, Kendall's roles, especially in leadership and strategy, imply a significant impact on the growth and digital marketing efforts of previous and current employers. Measurable achievements are not provided, but the progression to a VP role suggests substantial contributions to business growth and strategy.

Conclusion

Kendall Ashaka's professional trajectory demonstrates a focused ascent through the digital marketing industry, with an emphasis on paid search, growth strategy, and leadership. Currently, as the VP of Growth and Strategy at Bowery Boost, Kendall is positioned to leverage expertise in driving business expansion and leading teams. The value proposition Kendall offers is rooted in a deep understanding of digital marketing strategies, coupled with the ability to lead and execute growth plans effectively.