Keri Hammond, CPSM - Owner
Professional Overview
Keri Hammond is a seasoned marketing and business development professional with over 30 years of experience in the architecture, engineering, and construction (AEC) industry. As the Owner of MARKETLINK, she utilizes her deep expertise to provide strategic marketing and business development services to clients across the AEC sector.
Experience Summary
Current Role
As the Owner of MARKETLINK since 2003, Keri is responsible for driving the company's overall vision and strategy. She leverages her extensive industry knowledge to help clients enhance their marketing and business development efforts, resulting in increased brand visibility, lead generation, and revenue growth. Under her leadership, MARKETLINK has established a reputation for delivering exceptional, data-driven solutions that enable clients to outperform their competitors.
Career Progression
Prior to founding MARKETLINK, Keri held various marketing and business development roles within the AEC industry. She served as the Director of Business Development & Marketing at Jensen Haslem + Cannon from 1998 to 2000, where she played a key role in securing new client partnerships and expanding the firm's market presence. Earlier in her career, Keri held marketing leadership positions at Naylor Wentworth Lund Architects and JHCH Architects, contributing to the successful execution of numerous high-profile projects.
Academic Background
Keri holds a Bachelor's degree in Marketing from the University of Utah, where she graduated with distinction.
Areas of Expertise
- Strategic marketing and business development
- Client relationship management
- Proposal development and bid coordination
- Marketing communications and brand strategy
- Data analytics and performance measurement
- Project management and team leadership
Professional Impact
Throughout her career, Keri has been instrumental in driving the success of her clients and the industry as a whole. She has led the development and implementation of award-winning marketing campaigns, resulting in increased brand awareness and significant revenue growth for her clients. Keri is also an active member of the Society for Marketing Professional Services (SMPS), where she regularly shares her expertise through educational workshops and conferences.
Conclusion
Keri Hammond's extensive experience, industry-leading expertise, and proven track record of success make her a valuable asset to clients in the AEC industry. As the Owner of MARKETLINK, she continues to push the boundaries of marketing and business development, helping her clients achieve their strategic goals and remain competitive in a rapidly evolving marketplace.