Kevin Durkin
Head of Global Commercial Strategy and Sports Partnerships, Epic Games
Professional Overview
Kevin Durkin is an accomplished global commercial strategy and sports partnerships executive with over a decade of experience driving digital transformation and revenue growth for leading consumer brands. As the Head of Global Commercial Strategy and Sports Partnerships at Epic Games, he leverages his deep expertise in digital commerce, brand strategy, and data-driven decision making to fuel the company's commercial success across its product portfolio.
Experience Summary
Current Role
In his current position at Epic Games, Kevin is responsible for developing and executing the company's global commercial strategy, with a focus on building strategic sports partnerships and brand integrations. He leads a team of cross-functional experts to identify and capitalize on new revenue opportunities, optimize digital sales channels, and enhance the company's brand presence within the sports and entertainment industries.
Under Kevin's leadership, Epic Games has secured several high-profile sports partnerships, expanding the reach and engagement of its flagship titles. He has spearheaded innovative brand activations and digital experiences that have driven measurable increases in user acquisition, in-game spending, and overall brand affinity.
Career Progression
Prior to joining Epic Games, Kevin held senior strategy and digital commerce roles at leading consumer brands such as Nike and HAUS LABORATORIES, where he was instrumental in developing and executing digital-first growth strategies. He also gained valuable consulting experience at Deloitte, advising clients on corporate strategy, organizational transformation, and data analytics.
Throughout his career, Kevin has demonstrated a keen ability to identify and capitalize on emerging trends, leveraging data-driven insights to drive measurable business impact. His track record of delivering successful commercial initiatives and fostering strong cross-functional partnerships has positioned him as a trusted advisor and respected leader within the industry.
Academic Background
Kevin holds a Bachelor of Arts degree in Economics from the University of Washington, where he graduated cum laude. He also earned a Master of Business Administration (MBA) degree from the University of California, Berkeley, Haas School of Business, with a focus on strategy and entrepreneurship.
Areas of Expertise
- Digital commerce and e-commerce strategy
- Brand strategy and marketing
- Sports and entertainment partnerships
- Data-driven decision making and business intelligence
- Cross-functional collaboration and change management
Professional Impact
- Spearheaded the development and launch of several high-profile sports partnerships for Epic Games, driving measurable increases in user acquisition, engagement, and revenue
- Led the transformation of Nike's global digital strategy, resulting in a 25% increase in online sales and a 20% reduction in customer acquisition costs
- Advised HAUS LABORATORIES on the successful launch and growth of its direct-to-consumer e-commerce platform, contributing to a 50% year-over-year increase in revenue
Conclusion
With his impressive track record of driving commercial success for leading consumer brands, Kevin Durkin is well-positioned to continue propelling Epic Games' growth as the Head of Global Commercial Strategy and Sports Partnerships. His deep expertise in digital transformation, brand strategy, and data-driven decision making make him a valuable asset in today's rapidly evolving digital landscape.