Kevin Polizzotto

Vice President, Social Marketing | NBCUniversal | Los Angeles, California

Professional Overview

Kevin Polizzotto is an accomplished marketing executive with extensive experience in the media and entertainment industry. As the Vice President of Social Marketing at NBCUniversal, he leads a talented team in developing and executing innovative social media strategies that drive engagement, brand awareness, and business growth.

Experience Summary

Current Role

As the Vice President of Social Marketing at NBCUniversal, Kevin is responsible for overseeing the company's social media initiatives across its diverse portfolio of brands and platforms. He spearheads the development and implementation of comprehensive social media campaigns, leveraging data-driven insights to optimize content and maximize ROI. Under his leadership, the social marketing team has consistently delivered impactful results, contributing to the company's overall success.

Career Progression

Prior to his current role, Kevin held various positions at NBCUniversal, steadily advancing through the ranks from a Coordinator in Marketing and Promotions to a Senior Director of Social Marketing. In these roles, he demonstrated a deep understanding of the evolving social media landscape, successfully leading teams in executing high-profile campaigns and driving measurable business outcomes.

Before joining NBCUniversal, Kevin gained valuable experience in the sports industry, working in customer service, sales, and marketing roles for the Los Angeles Kings and the Los Angeles Dodgers. These experiences provided him with a well-rounded perspective on the importance of data-driven decision-making, customer engagement, and event-based marketing.

Academic Background

Kevin holds a Bachelor's degree in Communications from the University of Southern California, where he graduated with honors.

Areas of Expertise

• Social media strategy and campaign development

• Content creation and optimization

• Data analysis and performance reporting

• Cross-functional collaboration and team leadership

• Adaptability to rapidly changing industry trends

• Effective communication and stakeholder management

Professional Impact

Under Kevin's leadership, the social marketing team at NBCUniversal has consistently delivered successful campaigns that have resulted in increased brand awareness, customer engagement, and revenue growth. He has played a pivotal role in shaping the company's social media presence, leveraging emerging platforms and technologies to enhance the audience experience and drive tangible business outcomes.

Conclusion

With his extensive experience, strategic vision, and proven track record of success, Kevin Polizzotto is poised to continue driving innovation and growth in the social marketing landscape at NBCUniversal. His passion for leveraging the power of social media to connect with audiences and drive business results makes him a valuable asset to the organization.