Professional Overview

Kevin Salas is a seasoned marketing and demand generation expert, currently serving as the Head of Demand Generation at Katmai, based in Austin, Texas, United States. His key expertise areas include demand generation, marketing operations, and digital marketing, with a strong focus on the technology and financial services industries.

Experience Summary

Current Role

As the Head of Demand Generation at Katmai, Kevin is responsible for developing and executing demand generation strategies to drive business growth. His key responsibilities include leading cross-functional teams, analyzing market trends, and optimizing marketing campaigns to achieve measurable results.

Career Progression

Kevin's career progression is marked by notable roles in demand generation and marketing leadership. Prior to his current position, he served as the Senior Director of Demand Generation at M-Files and Zilliant, where he made significant contributions to the development and execution of demand generation strategies. Earlier in his career, Kevin held the position of Senior Marketing Director, Digital and Social Media at Banc of California, further solidifying his expertise in digital marketing.

Areas of Expertise

Kevin's areas of expertise include demand generation, marketing operations, digital marketing, leadership, and team management. He possesses a deep understanding of the technology and financial services industries, with a strong ability to analyze market trends and develop strategies to drive business growth.

Professional Impact

Throughout his career, Kevin has made notable contributions to the development and execution of demand generation strategies, resulting in significant business growth and industry impact. While specific metrics are not available, his achievements are reflected in his career progression and the trust placed in him by his current and previous employers.

Conclusion

Kevin Salas is a highly experienced and accomplished marketing and demand generation professional, with a strong focus on the technology and financial services industries. His current role as the Head of Demand Generation at Katmai is a testament to his expertise and leadership capabilities. As he continues to drive business growth and industry impact, Kevin remains committed to staying at the forefront of demand generation and marketing innovation.