Kiran Quinn

Group Marketing Director, RedCat and Coaching Inn Group

Professional Overview
Kiran Quinn is an experienced marketing executive with a proven track record of driving growth and innovation within the pub and hospitality industry. As the Group Marketing Director for RedCat Pub Company and Coaching Inn Group, she oversees the strategic marketing initiatives that have propelled these leading organizations to new heights.

Experience Summary

Current Role
As the Group Marketing Director, Kiran is responsible for developing and executing comprehensive marketing strategies that elevate the RedCat and Coaching Inn Group brands. She leads a team of talented professionals in crafting and implementing innovative campaigns, driving customer engagement, and leveraging data-driven insights to optimize marketing efforts. Kiran's strategic vision and industry expertise have been instrumental in strengthening the companies' market position and expanding their customer base.

Career Progression
Kiran's career journey has been marked by progressive growth and a deep commitment to the pub and hospitality sector. Prior to her current role, she served as the Marketing Director at RedCat Pub Company, where she spearheaded successful rebranding initiatives and implemented data-driven marketing strategies that drove significant revenue growth. Before that, Kiran held senior marketing roles at Greene King, where she was instrumental in developing and executing marketing plans for the company's premium, urban, and metro pub segments.

Early in her career, Kiran gained valuable experience in retail marketing, serving in various capacities at Fuller, Smith & Turner, where she honed her skills in customer engagement, brand development, and campaign management.

Academic Background
Kiran holds a Bachelor's degree in Business Administration from the University of Manchester, where she specialized in Marketing and Communications.

Areas of Expertise

• Strategic marketing planning and execution

• Brand development and positioning

• Customer behavior analysis and segmentation

• Digital marketing and social media optimization

• Campaign management and performance tracking

• Budgeting and resource allocation

• Cross-functional collaboration and team leadership

Professional Impact
Throughout her career, Kiran has demonstrated a keen ability to drive measurable results. At RedCat Pub Company, she led the successful rebranding of the company's portfolio, resulting in a 15% increase in customer loyalty and a 12% boost in revenue. At Greene King, Kiran's data-driven marketing strategies contributed to a 20% growth in the premium, urban, and metro pub segments.

Kiran's industry contributions extend beyond her direct responsibilities, as she is an active member of the Chartered Institute of Marketing and serves on the advisory board of the British Institute of Innkeeping, where she provides strategic guidance on industry-wide marketing initiatives.

Conclusion
With her exceptional marketing expertise, strategic vision, and passion for the pub and hospitality industry, Kiran Quinn is poised to continue driving the growth and success of RedCat Pub Company and Coaching Inn Group. Her proven track record of delivering measurable results and her commitment to innovation make her a valuable asset to these leading organizations.