Kristie Barkey
Professional Summary
Professional Overview
Kristie Barkey is an accomplished retail sales and marketing executive with over 15 years of experience driving growth and innovation across the consumer goods industry. As the Director of Retail Sales and Marketing at Atoria's Family Bakery, she leverages her strategic expertise to expand the brand's national footprint and enhance customer engagement.
Experience Summary
Current Role
In her current role as Director of Retail Sales and Marketing at Atoria's Family Bakery, Kristie is responsible for leading the company's sales and marketing strategies to drive brand awareness, increase market share, and enhance profitability. She has spearheaded the development of targeted marketing campaigns, forged strategic partnerships with key retailers, and implemented data-driven sales initiatives that have resulted in double-digit revenue growth.
Career Progression
Prior to joining Atoria's, Kristie held various leadership positions within the consumer goods industry. As the Sr. Customer Business Manager at Glanbia Performance Nutrition, she managed the Kroger account, implementing successful trade promotion strategies and optimizing product placement that led to a 12% increase in year-over-year sales. Earlier in her career, Kristie served as the Director of Sales at Craig's Vegan and the Sales Director - East at Nancy's Probiotic Foods, where she demonstrated her ability to drive brand expansion and cultivate strong customer relationships.
Academic Background
Kristie holds a Bachelor of Science degree in Marketing from the University of Pittsburgh, where she graduated cum laude and was recognized for her academic excellence.
Areas of Expertise
- Retail sales and channel management
- Omnichannel marketing strategy
- Brand development and positioning
- Customer relationship management
- Data-driven decision making
- Cross-functional team leadership
Professional Impact
Throughout her career, Kristie has consistently delivered measurable results for the organizations she has served. At Glanbia Performance Nutrition, she spearheaded a successful trade promotion strategy that drove a 12% increase in year-over-year sales for the Kroger account. As the Director of Sales at Craig's Vegan, she expanded the brand's distribution footprint by 30% within the first six months of her tenure.
Conclusion
With her extensive experience, strategic mindset, and demonstrated track record of success, Kristie Barkey is poised to continue driving growth and innovation as the Director of Retail Sales and Marketing at Atoria's Family Bakery. Her deep industry knowledge, coupled with her ability to foster strong customer relationships and implement data-driven initiatives, make her a valuable asset to any organization.