Professional Overview
Kristin Doerrer is a seasoned marketing executive with over 20 years of experience driving brand growth and strategic transformation across the sports and lifestyle industries. As the Founder of KCD Consulting, she leverages her deep expertise in marketing, brand building, and strategic advisory to help clients unlock new avenues for growth and innovation.
Experience Summary
Current Role
As the Founder of KCD Consulting, Kristin provides strategic advisory and consulting services to clients in the sports, lifestyle, and e-commerce sectors. In this role, she works closely with business leaders to develop and execute integrated marketing strategies, optimize digital and social media initiatives, and build impactful brand identities. Kristin's ability to blend creative vision with data-driven insights has made her a trusted partner for driving transformative change.
Career Progression
Prior to founding KCD Consulting, Kristin held several notable marketing leadership roles. As the CMO at 3STEP Sports, she led the development and implementation of a comprehensive marketing strategy that drove significant brand awareness and customer acquisition. As the Global VP of Marketing and Strategic Advisor at LGND.io, she spearheaded the company's brand positioning and go-to-market initiatives, contributing to its rapid growth. Kristin's career also includes senior marketing roles at Converse, KLONE LAB, and Transworld Media, where she consistently delivered impactful campaigns and strategic initiatives that expanded market share and enhanced brand loyalty.
Academic Background
Kristin holds a Bachelor's degree in Communications and Public Relations from the University of Massachusetts Amherst, where she graduated with honors.
Areas of Expertise
- Integrated marketing strategy and execution
- Brand development and positioning
- Digital marketing and social media optimization
- Strategic planning and business transformation
- Analytical and data-driven decision making
- Cross-functional leadership and team collaboration
Professional Impact
Throughout her career, Kristin has demonstrated the ability to drive measurable results and industry recognition. Her work has been instrumental in transforming the marketing and brand strategies of several leading organizations, leading to increased market share, enhanced customer engagement, and improved bottom-line performance. Kristin's industry contributions and thought leadership have positioned her as a respected voice in the sports and lifestyle sectors.
Conclusion
With her proven track record of success, Kristin Doerrer is poised to continue making a significant impact as a strategic marketing consultant and business advisor. Her blend of creative vision, data-driven insights, and strong leadership capabilities make her a valuable partner for organizations seeking to elevate their brand, drive growth, and navigate the evolving digital landscape.