Kristin Garbarino

Professional Summary

Professional Overview
Kristin Garbarino is an experienced marketing and communications leader with a strong track record of driving impactful outcomes for prestigious educational and cultural institutions. As the Director of Marketing & Communications at The Frick Pittsburgh, she leverages her deep expertise in digital marketing, brand strategy, and stakeholder engagement to elevate the museum's profile and enhance its connection with the local community.

Experience Summary

Current Role
In her current role as Director of Marketing & Communications at The Frick Pittsburgh, Kristin is responsible for developing and executing comprehensive marketing strategies that support the museum's mission and drive visitation and engagement. She oversees a talented team of marketing professionals and collaborates cross-functionally to create compelling content, optimize digital channels, and implement innovative marketing initiatives. Under Kristin's leadership, The Frick Pittsburgh has seen a significant increase in social media following, web traffic, and overall brand awareness within the Pittsburgh region.

Career Progression
Prior to joining The Frick Pittsburgh, Kristin served as the Associate Marketing Director at Carnegie Mellon University's Tepper School of Business, where she led the development and implementation of the school's integrated marketing and communications efforts. Before that, she held the role of Director of Digital Marketing & Engagement at The Pittsburgh Cultural Trust, where she was instrumental in driving the organization's digital transformation and expanding its online presence. Kristin's early career experience includes positions at Pittsburgh Public Theater and PCTV, where she gained valuable insights into the performing arts and media industries.

Academic Background
Kristin holds a Bachelor of Arts degree in Communication from the University of Pittsburgh, where she graduated with distinction.

Areas of Expertise

• Digital marketing strategy and execution

• Brand development and positioning

• Content creation and optimization

• Social media management and community engagement

• Stakeholder communication and partnership building

• Event marketing and promotion

• Performance analysis and data-driven decision making

Professional Impact
Throughout her career, Kristin has demonstrated a strong ability to drive tangible results for the organizations she has served. At The Pittsburgh Cultural Trust, she spearheaded the redesign of the organization's website, leading to a 25% increase in website traffic and a 30% rise in online ticket sales. At Carnegie Mellon University's Tepper School of Business, Kristin's strategic marketing initiatives contributed to a 15% year-over-year increase in applications from prospective students.

Conclusion
Kristin Garbarino is a versatile and results-oriented marketing and communications professional with a proven track record of success in the education and cultural sectors. With her innovative mindset, collaborative approach, and deep understanding of the Pittsburgh region, she is well-positioned to continue driving the growth and impact of The Frick Pittsburgh.