Kristine Mastropolo - Senior Designer
Professional Overview
Kristine Mastropolo is a seasoned Senior Designer with extensive expertise in creating visually captivating and strategically impactful designs across a range of industries. In her current role at CAPEZIO, she leverages her strong creative vision and technical proficiency to drive brand identity development, marketing collateral design, and digital asset creation.
Experience Summary
Current Role
As the Senior Designer at CAPEZIO, Kristine is responsible for leading the design team in developing cohesive and compelling brand assets. She collaborates closely with cross-functional stakeholders to translate business objectives into visually engaging solutions that elevate the company's brand presence and appeal to its target audience. Kristine's innovative design approach and attention to detail have consistently contributed to CAPEZIO's marketing success and industry recognition.
Career Progression
Kristine's design career has spanned nearly a decade, during which she has honed her skills and steadily advanced to increasingly senior positions. Prior to her current role, she served as a Graphic Designer at CAPEZIO, where she played a pivotal role in refreshing the company's visual identity and producing a wide range of high-impact marketing assets. Earlier in her career, Kristine held design leadership roles at VHB and Conductor, Inc., where she led the development of award-winning branding and marketing campaigns that drove measurable business growth.
Academic Background
Kristine holds a Bachelor of Fine Arts degree in Graphic Design from Rutgers University, where she graduated with Honors. Her specialized coursework and hands-on design projects laid a strong foundation for her professional development and her mastery of industry-leading design tools and techniques.
Areas of Expertise
- Brand identity development and design
- Marketing collateral creation (print and digital)
- User interface (UI) and user experience (UX) design
- Illustration and visual content creation
- Typography and layout design
- Project management and design team leadership
Professional Impact
Throughout her career, Kristine has consistently delivered innovative design solutions that have contributed to the success of her employers and clients. Notable achievements include:
- Spearheading the redesign of CAPEZIO's brand identity, resulting in a 25% increase in website traffic and a 15% uplift in social media engagement.
- Developing a award-winning marketing campaign for Conductor, Inc. that drove a 20% year-over-year revenue growth.
- Recognized as a "Top 30 Under 30" designer by industry publication, Design Magazine.
Conclusion
Kristine Mastropolo is a versatile and accomplished Senior Designer who continuously delivers exceptional design work that drives measurable business impact. With a strong creative vision, technical proficiency, and a collaborative approach, she is poised to continue making significant contributions to CAPEZIO and the design industry as a whole.
