Léa Marty
Category Manager Enseignes
Barcelona, CT, Spain
Professional Overview
Léa Marty is an experienced Category Manager with a strong background in international business and marketing. She currently serves as the Category Manager Enseignes at Urgo Soins Et Santé, where she leverages her expertise in market analysis, product development, and strategic planning to drive category growth and profitability.
Experience Summary
Current Role
As the Category Manager Enseignes at Urgo Soins Et Santé, Léa is responsible for overseeing the development and execution of category-specific strategies. She analyzes market trends, identifies growth opportunities, and collaborates with cross-functional teams to optimize product assortment, pricing, and promotional activities. Léa's deep understanding of consumer behavior and market dynamics has enabled her to implement successful category management initiatives that have contributed to the company's overall performance.
Career Progression
Prior to her current role, Léa served as an International Market Manager Assistant at Urgo Soins Et Santé, where she supported the expansion of the company's presence in international markets. She also gained valuable experience as an intern at Sport-Era Inc., Catalina Marketing France, and Yummy & Guiltfree, where she honed her skills in international development, marketing, and community management.
Academic Background
Léa holds a Master of Science in International Business from TBS Education, where she specialized in global strategy and market entry. She also earned a Bachelor's degree in Marketing from the same institution. Additionally, Léa completed an exchange program at Hanyang University in South Korea, further expanding her international expertise.
Areas of Expertise
- Category management and strategy
- Market analysis and consumer insights
- Product development and portfolio optimization
- International business and market expansion
- Digital marketing and social media management
- Collaborative cross-functional project management
Professional Impact
Throughout her career, Léa has demonstrated a strong ability to drive category growth and profitability. In her current role, she has implemented innovative category management initiatives that have resulted in increased market share and improved customer satisfaction. Léa's analytical mindset, strategic thinking, and effective communication skills have enabled her to collaborate successfully with diverse teams and contribute to the overall success of Urgo Soins Et Santé.
Conclusion
With her extensive experience in category management, international business, and marketing, Léa Marty is a valuable asset to Urgo Soins Et Santé. Her proven track record of success, coupled with her adaptability and strategic vision, make her well-positioned to continue driving category growth and contributing to the company's continued success.