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Lainey Franks

Lainey Franks


Chief Executive Officer



Professional Overview


Lainey Franks is an experienced business leader with a proven track record of driving innovation and growth in the education technology industry. As the Chief Executive Officer of Tools for Schools, the makers of the popular digital learning tool Book Creator, she leverages her deep expertise in partnerships, marketing, and strategic initiatives to guide the company's continued expansion and positive impact on classrooms worldwide.

Experience Summary



Current Role


As the Chief Executive Officer of Tools for Schools, Lainey is responsible for setting the strategic vision, leading cross-functional teams, and fostering a culture of excellence and customer-centricity. Under her leadership, the company has strengthened its market position, diversified its product offerings, and forged key partnerships that have enabled it to reach more educators and students globally.

Career Progression


Prior to her current role, Lainey served as the VP of Partnerships at Tools for Schools, where she was instrumental in establishing strategic alliances and expanding the company's reach in international markets. Before joining the education technology sector, she held various leadership positions in the fields of marketing, business development, and strategy, including roles at Lonely Planet, the Australian Rugby Union, and L'Oreal UK.

Lainey's diverse background and breadth of experience have equipped her with a unique perspective on the challenges and opportunities facing the education industry. She has consistently demonstrated her ability to drive innovation, build high-performing teams, and deliver measurable results that positively impact both her organization and the broader education landscape.

Academic Background


Lainey holds a Bachelor's degree in Business Administration from a leading university, where she specialized in marketing and strategic management.

Areas of Expertise


  • Education technology and digital learning solutions

  • Partnerships and business development

  • Marketing strategy and brand management

  • Product innovation and market expansion

  • Strategic planning and organizational leadership


Professional Impact


Under Lainey's guidance, Tools for Schools has experienced significant growth, expanded its global reach, and solidified its reputation as a trusted provider of engaging and effective digital learning tools. She has spearheaded the development of new product features, forged valuable partnerships with educational institutions and technology providers, and fostered a culture of collaboration and continuous improvement within the organization.

Conclusion


Lainey Franks is a visionary leader who is passionate about transforming the education landscape through innovative technology solutions. With her extensive experience, strategic mindset, and commitment to excellence, she is well-positioned to guide Tools for Schools through its next phase of growth and to continue making a meaningful impact on the lives of educators and students around the world.