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Lais Vargas

Lais Vargas


Co-Founder & Commercial Director



Professional Overview
Lais Vargas is a versatile business leader with expertise spanning entrepreneurship, marketing, and commercial operations. As the Co-Founder and Commercial Director of MINIMIZA | Apresentações Sem Firulas, she leverages her extensive industry knowledge and strategic acumen to drive organizational growth and success.

Experience Summary

Current Role
As the Co-Founder and Commercial Director of MINIMIZA | Apresentações Sem Firulas, Lais is responsible for overseeing the company's commercial strategy, marketing initiatives, and client relations. Under her leadership, the company has established a strong market presence and reputation for delivering innovative presentation solutions to its clients.

Career Progression
Lais has a diverse professional background, having held roles in marketing, sales, and consultancy. Prior to co-founding MINIMIZA, she served as the Project Marketing Manager and Head of Corporate Events at MOSTARDA, where she successfully spearheaded high-profile marketing campaigns and event management initiatives. Lais also brings valuable experience from her roles as a Sr. Trade Marketing Analyst at L'Oréal and a Jr. Customer Marketing Analyst at Colgate-Palmolive, where she honed her data analysis and customer relationship management skills.

In addition to her corporate experience, Lais has also been actively involved in the startup ecosystem. She is a Co-Founder of story it and an Angel Investor at Quizter, demonstrating her entrepreneurial spirit and passion for supporting innovative businesses. Furthermore, Lais serves as an Advisory Board Member at TYPING and a Mentor at laisvargas.com.br, sharing her expertise and guiding the next generation of leaders.

Academic Background
Lais holds a degree from ESPM Jr. Consultoria de Marketing, where she gained valuable experience in marketing strategy and consultancy as the Planning Director.

Areas of Expertise
  • Entrepreneurship and business development

  • Marketing strategy and execution

  • Commercial operations and client relations

  • Data analysis and customer insights

  • Event management and corporate partnerships


Professional Impact
Throughout her career, Lais has made significant contributions to the organizations she has been a part of. Her strategic vision, marketing expertise, and commercial acumen have helped drive measurable growth and success for the companies she has been involved with. As a respected industry leader, Lais continues to make a lasting impact through her entrepreneurial ventures, advisory roles, and mentorship activities.

Conclusion
Lais Vargas is a dynamic and accomplished business professional with a proven track record of success in various roles. Her expertise in entrepreneurship, marketing, and commercial operations, combined with her strategic mindset and commitment to innovation, make her a valuable asset to any organization. As she continues to build upon her impressive career, Lais is poised to make further significant contributions to the industries she serves.