Lana Petrosyan

Marketing & Client Success Manager

Professional Overview
Lana Petrosyan is an experienced Marketing and Client Success professional with a proven track record of driving growth and client satisfaction for leading technology companies. With expertise spanning digital marketing, project management, and client relationship management, she excels at developing and implementing strategic marketing initiatives to support organizational objectives.

Experience Summary

Current Role
As the Marketing & Client Success Manager at BrandLens, Lana is responsible for overseeing the company's comprehensive marketing strategy and ensuring exceptional client experiences. In this role, she leverages her strong analytical and communication skills to optimize marketing campaigns, foster client loyalty, and contribute to the overall business success.

Career Progression
Prior to her current position, Lana has held several notable roles in the marketing and digital project management domains. She served as the Marketing and Digital Projects Manager at Logix Software, where she led cross-functional teams to deliver impactful digital initiatives. Earlier in her career, Lana held marketing coordinator and communications manager roles at DataArt and BANA - Business Angel Network of Armenia, respectively, where she demonstrated her ability to drive brand awareness and engagement.

Academic Background
Lana holds a Bachelor's degree in Business Administration from the International Academy of Business, where she graduated with distinction.

Areas of Expertise

• Digital Marketing Strategy and Execution

• Client Relationship Management

• Project Management and Coordination

• Data Analysis and Performance Optimization

• Content Creation and Social Media Marketing

• Cross-functional Collaboration and Stakeholder Management

Professional Impact
During her tenure at Logix Software, Lana spearheaded the development and launch of a highly successful digital marketing campaign that resulted in a 25% increase in lead generation and a 15% improvement in customer retention. At BANA - Business Angel Network of Armenia, she played a pivotal role in organizing and promoting several high-profile startup pitch events, leading to increased investor engagement and visibility for the organization.

Conclusion
With her diverse experience, analytical mindset, and strong communication skills, Lana Petrosyan is a valuable asset to any organization seeking to elevate its marketing efforts and deliver exceptional client experiences. She is passionate about driving continuous improvement and is committed to leveraging her expertise to contribute to the long-term success of BrandLens.