Professional Summary

Professional Overview

Lars Haugsted is a seasoned Sales Development Marketing Operations Manager with a strong track record of success in the technology industry. He brings a unique blend of sales, operations, and enablement expertise to his current role at Five9, where he is responsible for driving sales development and marketing operations strategies.

Experience Summary

Current Role

As the Sales Development Marketing Operations Manager at Five9, Lars is responsible for aligning sales development and marketing operations to optimize lead generation, qualification, and conversion processes. He oversees the implementation of sales enablement tools and technologies, ensuring the sales team is equipped with the necessary resources to succeed. Additionally, Lars plays a pivotal role in analyzing sales data, identifying trends, and implementing targeted strategies to improve overall sales performance.

Career Progression

Prior to his current role, Lars held various sales and enablement positions at Ribbon, where he steadily progressed from a Sales Trainer to a Sales Enablement Manager and ultimately, a Sales Operations Manager. In these roles, he was instrumental in developing and delivering comprehensive training programs, streamlining sales processes, and implementing data-driven strategies to enhance sales productivity. Earlier in his career, Lars gained valuable experience as an Account Representative at Metrie and a Senior Account Executive at Mint Condition Franchising, Inc.

Academic Background

Lars holds a Bachelor's degree in Business Administration from the University of Tennessee, Knoxville, where he specialized in Marketing and Sales. During his time at the university, he demonstrated academic excellence and actively participated in various student organizations.

Areas of Expertise

• Sales development and lead generation

• Sales enablement and training program design

• Sales operations and process optimization

• Data analysis and performance reporting

• Cross-functional collaboration and team management

• Technological proficiency in CRM systems and sales analytics tools

Professional Impact

Throughout his career, Lars has made significant contributions to the organizations he has served. At Ribbon, he implemented a comprehensive sales enablement program that resulted in a 20% increase in sales productivity. Additionally, his data-driven approach to sales operations led to a 15% improvement in lead conversion rates. In his current role at Five9, Lars is leveraging his expertise to align sales development and marketing operations, driving strategic initiatives that are expected to positively impact the company's revenue growth.

Conclusion

With his extensive experience in sales, operations, and enablement, Lars Haugsted is poised to continue making a meaningful impact in the technology industry. His ability to bridge the gap between sales, marketing, and operations, coupled with his data-driven decision-making skills, make him a valuable asset to any organization seeking to optimize its sales development and marketing operations.