Professional Summary
Professional Overview
Laura Clu is the Senior Vice President of Sales and Chief Marketing Officer at Sagicor Life Insurance Company USA, a leading provider of life insurance and annuity products. With over 15 years of experience in the insurance and financial services industry, she is a seasoned leader known for driving revenue growth, optimizing distribution channels, and implementing innovative marketing strategies.
Experience Summary
Current Role
As Senior Vice President of Sales and Chief Marketing Officer, Laura is responsible for overseeing all sales and marketing activities for Sagicor's US operations. She leads a team of sales and marketing professionals to develop and execute comprehensive strategies that enhance the company's brand presence, expand its distribution network, and drive sustainable revenue growth. Under her leadership, Sagicor has achieved significant market share gains and consistently outperformed industry benchmarks.
Career Progression
Prior to her current role, Laura served as the Vice President of Sales and Chief Channel Officer, US Life and Annuity Distribution at Sagicor, where she was instrumental in diversifying the company's distribution channels and implementing best-in-class sales support programs. Before joining Sagicor, she held various leadership positions at Transamerica, including Vice President of Brokerage Distribution, National Sales Director for Financial Institutions, and Regional Vice President for Brokerage General Agencies (BGAs) and Financial Institutions. Earlier in her career, she was a Regional Director at MassMutual Financial Group, where she spearheaded strategic initiatives to expand the company's presence in key markets.
Academic Background
Laura holds a Bachelor of Science degree in Business Administration from the University of Florida, where she graduated with honors.
Areas of Expertise
- Insurance and financial services industry
- Sales and distribution channel management
- Marketing strategy and brand development
- Talent management and team leadership
- Data-driven decision making and performance optimization
Professional Impact
Under Laura's leadership, Sagicor has consistently outperformed industry benchmarks, achieving double-digit growth in sales and profitability. She has been instrumental in diversifying the company's distribution channels, expanding its reach in the high-net-worth and affluent market segments, and implementing cutting-edge marketing campaigns that have significantly enhanced Sagicor's brand visibility and reputation.
Conclusion
With her extensive industry experience, proven track record of success, and strategic vision, Laura Clu is poised to continue driving Sagicor's growth and solidifying its position as a leading provider of life insurance and annuity products in the US market.
