Laura Even
Sales Operations Manager
Professional Overview
Laura Even is an experienced Sales Operations Manager with a proven track record of driving revenue growth and operational efficiency. With over 15 years of industry experience, she possesses a deep understanding of sales operations, strategic planning, and cross-functional collaboration to achieve organizational objectives.
Experience Summary
Current Role
As the Sales Operations Manager at Argano, Laura is responsible for overseeing all aspects of the sales operations function. She collaborates closely with the sales, marketing, and executive teams to develop and implement effective sales strategies, streamline processes, and provide data-driven insights to support decision-making. Under her leadership, the sales operations team has achieved a 25% increase in lead conversion rates and a 20% reduction in sales cycle time.
Career Progression
Prior to joining Argano, Laura served as the Sales Operations Manager at CSS International, Inc., where she played a pivotal role in modernizing the company's sales infrastructure and improving overall sales performance. Earlier in her career, she held the position of Manager, Sales Operations at AVATA, where she spearheaded the implementation of a new customer relationship management (CRM) system, resulting in a 35% improvement in pipeline visibility and forecasting accuracy.
Laura's experience also includes a successful tenure as the Government Sales Manager at Verizon Wireless, where she consistently exceeded sales targets and received recognition for her exceptional customer service and relationship-building skills. She began her career as a Business Development Manager at Profit Concepts International, where she demonstrated her ability to identify and capitalize on new market opportunities.
Academic Background
Laura holds a Bachelor of Science degree in Business Administration from the University of California, Davis, with a concentration in Marketing. She is also a certified Salesforce Administrator and has completed various professional development courses in sales operations and strategic planning.
Areas of Expertise
- Sales operations management
- Process optimization and workflow improvement
- CRM and sales technology implementation
- Data analysis and performance reporting
- Strategic planning and cross-functional collaboration
- Customer relationship management and client satisfaction
Professional Impact
Throughout her career, Laura has been recognized for her ability to drive transformative initiatives and deliver tangible results. She has led the successful implementation of several sales operations projects, including the deployment of a new lead management system that increased lead conversion rates by 30% and the development of a comprehensive sales reporting dashboard that provided real-time visibility into key performance indicators.
Laura's industry contributions extend beyond her direct responsibilities, as she has been an active participant in industry events and has shared her expertise through speaking engagements and thought leadership articles.
Conclusion
With her exceptional sales operations expertise, strategic mindset, and proven track record of success, Laura Even is poised to continue making a significant impact on the organizations she serves. Her ability to align sales operations with broader business objectives and drive measurable improvements positions her as a valuable asset in any sales-driven organization.
